- Digital Marketing
- Data-Driven Decision-Making
- Strategic Communication
- Artificial Intelligence
- Digital Media Strategy
- Integrated Marketing Communications
- Augmented Reality
- Customer experience strategy (CX)
- Marketing Channel
- Emerging Technologies
- Marketing Strategy and Techniques
- Data Ethics
Digital Marketing Strategy: Navigating Emerging Media and AI
Completed by PRANAV MENON
October 12, 2019
18 hours (approximately)
PRANAV MENON's account is verified. Coursera certifies their successful completion of Digital Marketing Strategy: Navigating Emerging Media and AI
What you will learn
Develop an overview of the digital marketing communication landscape.
Examine various marketing activities from a communication perspective
Discuss the roles and functions of both traditional and digital media channels in marketing communication.
Align your marketing goals with various digital marketing strategies and the appropriate media channels.
Skills you will gain

