Marketing, Communication, and PR
Completed by Anais Ascanio Pérez
January 18, 2026
25 hours (approximately)
Anais Ascanio Pérez's account is verified. Coursera certifies their successful completion of Marketing, Communication, and PR
What you will learn
Develop strategies for integrating multiple communication channels to deliver a cohesive and effective campaign
Craft compelling PR messages with powerful storytelling and tailor these messages to various PR scenarios
Enhance the effectiveness of communication and storytelling strategies with AI tools
Create a comprehensive blueprint for effective integrated campaigns while streamlining your PR processes
Skills you will gain
- Category: Storytelling
- Category: Marketing Communications
- Category: Strategic Communication
- Category: Public Relations
- Category: Campaign Planning
- Category: Ethical Standards And Conduct
- Category: Cross-Channel Marketing
- Category: Integrated Marketing Communications
- Category: Communication Planning
- Category: Marketing and Public Relations
- Category: Campaign Management
- Category: Target Audience
