Product Management Essentials
Completed by Laurie Elizabeth Power
June 14, 2024
6 hours (approximately)
Laurie Elizabeth Power's account is verified. Coursera certifies their successful completion of Product Management Essentials
What you will learn
Discover the roles and responsibilities of the product manager.
Understand how innovative product teams are organized and managed.
Explore marketing challenges, common marketing mistakes, knowing your customer, and rethinking the 4P's of marketing.
Examine how to develop customers, solve customer problems, segment markets, and expand your market.
Skills you will gain
- Category: Team Management
- Category: Team Leadership
- Category: Stakeholder Engagement
- Category: New Product Development
- Category: Team Building
- Category: Product Marketing
- Category: Stakeholder Management
- Category: Stakeholder Communications
- Category: Customer Analysis
- Category: Commercialization
- Category: Product Lifecycle Management
- Category: Leadership
