Discover how Bayer leverages Coursera to empower its marketing and data science teams with the digital skills needed to thrive in the era of digital transformation. By providing access to professional certifications from industry leaders like Google and IBM, Bayer ensures that its employees have the knowledge they need, when they need it. The impact is clear: marketers are becoming digital marketing managers, data scientists are applying new tools and techniques, and employee retention rates are improving. Learn how Bayer's partnership with Coursera is creating a continuous learning experience that engages staff, meets their needs, and drives the organization's digital transformation.