Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Compétences que vous acquerrez: Performance Reporting, Content Performance Analysis, Web Analytics, Google Analytics, Driving engagement, Performance Analysis, Content Optimization, Marketing Analytics, Performance Metric, Data-Driven Marketing, Data Analysis, Data-Driven Decision-Making, Target Audience, Analytics, Customer Insights, Trend Analysis, Process Optimization, Multimedia
Débutant · Cours · 1 à 3 mois

Alex Genadinik
Compétences que vous acquerrez: Surveys, Market Research, Survey Creation, Marketing Psychology, Focus Group, Consumer Behaviour, Interviewing Skills, Business Research, Target Market, Market Intelligence, Marketing Strategies, Market Analysis, Qualitative Research, Marketing Planning, Persona Development, Customer Insights, Discussion Facilitation, Decision Making
Mixte · Cours · 1 à 3 mois

Compétences que vous acquerrez: Surveys, Market Research, Customer Insights, Data-Driven Marketing, Marketing, Customer Analysis, User Research, Research Methodologies, Market Analysis, Data Collection
Débutant · Cours · 1 à 4 semaines

Alex Genadinik
Compétences que vous acquerrez: Market Liquidity, Marketing Strategies, Marketing Planning, Marketing, Marketing Communications, Promotional Strategies, Token Optimization, Blockchain, Promotions and Campaigns, Social Media Strategy, Product Promotion, Drive Engagement, Digital Assets, Social Media, Content Creation, Scalability, Advertising, Command-Line Interface
Mixte · Cours · 1 à 3 mois

Coursera
Compétences que vous acquerrez: Data-Driven Marketing, Web Analytics, Customer Engagement, Digital Analysis, Technical Communication, Campaign Management, Analysis, Performance Metric, Business Metrics, Data-Driven Decision-Making, Descriptive Analytics, Stakeholder Communications
Débutant · Cours · 1 à 4 semaines

Coursera
Compétences que vous acquerrez: Infographics, Presentations, Data Visualization, Document Management, Business Communication
Débutant · Projet Guidé · Moins de 2 heures

Coursera
Compétences que vous acquerrez: Digital Marketing Tools, Marketing Automation, Scheduling, Business Reporting, Performance Reporting, Automation, Stakeholder Communications, Scalability
Débutant · Cours · 1 à 4 semaines

Coursera
Compétences que vous acquerrez: Presentations, Business Writing, Marketing Collateral, Marketing Materials, Business Planning, Sales Presentations, Marketing Design, Business Strategy, Product Promotion, Entrepreneurship
Débutant · Projet Guidé · Moins de 2 heures

Compétences que vous acquerrez: Analytical Skills, Data Literacy, Data Preprocessing
Débutant · Cours · 1 à 4 semaines

Coursera
Compétences que vous acquerrez: Campaign Management, Campaign Planning, Advertising Campaigns, Data Storytelling, Key Performance Indicators (KPIs), Marketing Effectiveness, Promotions and Campaigns, Marketing Strategies, Project Management Life Cycle, Performance Metric, Marketing Planning, Data Presentation, Storytelling, Data-Driven Decision-Making, Project Closure, Plan Execution, Continuous Monitoring, Search Engine Optimization
Intermédiaire · Cours · 1 à 4 semaines

Coursera
Compétences que vous acquerrez: Stakeholder Communications, Key Performance Indicators (KPIs), Management Reporting, Performance Reporting, Google Analytics, Marketing Analytics, Social Media Analytics, Brand Marketing, Data-Driven Marketing, Performance Measurement, Market Share, Business Metrics, Brand Strategy, Brand Management, Marketing Operations, Operational Performance Management, Dashboard, Data-Driven Decision-Making, Analytics, Data Collection
Intermédiaire · Cours · 1 à 4 semaines

Alex Genadinik
Compétences que vous acquerrez: Closing (Sales), Negotiation, Strategic Partnership, Price Negotiation, Contract Negotiation, Selling Techniques, Brand Awareness, Brand Strategy, Proposal Writing, Sales Presentation, Brand Marketing, Proposal Development, Business Development, Branding, Brand Management, Relationship Building, Promotional Strategies, Relationship Management, Drive Engagement, Professional Networking
Mixte · Cours · 1 à 4 semaines