Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Compétences que vous acquerrez: Surveys, Market Research, Customer Insights, Data-Driven Marketing, Marketing, Customer Analysis, User Research, Research Methodologies, Market Analysis, Data Collection
Débutant · Cours · 1 à 4 semaines

Alex Genadinik
Compétences que vous acquerrez: Persuasive Communication, Influencing, Sales Presentations, Sales Presentation, Selling Techniques, Communication, Storytelling, Marketing Psychology, Sales Training, Motivational Skills, Leadership, Driving engagement, Communication Strategies, Rapport Building, Emotional Intelligence, Psychology, Decision Making, Case Studies, Target Audience
Mixte · Cours · 1 à 4 semaines

Skillshare
Compétences que vous acquerrez: Instagram, Canva (Software), Web Content Accessibility Guidelines, Digital Publishing, Content Creation, Visual Storytelling, Photo/Video Production and Technology, Productivity, Creative Design, Storytelling, Video Production, Animations, Video Editing, Customer Engagement, Collaboration
Mixte · Cours · 1 à 3 mois

Coursera
Compétences que vous acquerrez: Email Marketing, Writing and Editing, Copywriting, Peer Review, Editing, Grammar, Proofreading, Target Audience, Writing, Personalized Campaigns
Débutant · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Adobe Photoshop, Photo Editing, Typography, AI powered creativity, Color Matching, Adobe Creative Cloud, Visual Storytelling, Graphic and Visual Design, Graphic and Visual Design Software, Design Elements And Principles, Graphics Software, Image Quality, Editing, Graphical Tools, AI Integrations, Post-Production, Creative Design, Layout Design
Débutant · Spécialisation · 3 à 6 mois

Compétences que vous acquerrez: A/B Testing, Google Analytics, Data-Driven Marketing, Customer Insights, Customer Analysis, Meta Ads Manager, Marketing Analytics, Target Audience, AI Personalization, Digital Advertising, Performance Measurement, Customer Engagement, Consumer Behaviour, AI Integrations
Débutant · Cours · 1 à 4 semaines

Board Infinity
Compétences que vous acquerrez: Dashboard Creation, Predictive Analytics, Dashboard, Data Ethics, Responsible AI, Brand Strategy, Advanced Analytics, Market Intelligence, Branding, Persona Development, Brand Management, Marketing Strategies, Trend Analysis, Market Data, Data-Driven Marketing, Predictive Modeling, Competitive Intelligence, Analytics, Forecasting, Artificial Intelligence
Intermédiaire · Cours · 1 à 4 semaines

Alex Genadinik
Compétences que vous acquerrez: Entrepreneurship, Marketing Automation, Blogs, E-Commerce, Performance marketing, Recruitment, Influencing, Product Promotion, Program Development, Recruitment Strategies, Promotional Strategies, Payment Systems
Mixte · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Analytical Skills, Data Literacy, Data Preprocessing
Débutant · Cours · 1 à 4 semaines

Coursera
Compétences que vous acquerrez: Data-Driven Marketing, Web Analytics and SEO, Data Storytelling, Driving engagement, Statistical Methods, Statistical Analysis, Technical Communication, Performance Reporting
Débutant · Cours · 1 à 4 semaines

Coursera
Compétences que vous acquerrez: Data-Driven Marketing, Web Analytics, Customer Engagement, Digital Analysis, Technical Communication, Campaign Management, Analysis, Performance Metric, Business Metrics, Data-Driven Decision-Making, Descriptive Analytics, Stakeholder Communications
Débutant · Cours · 1 à 4 semaines

Coursera
Compétences que vous acquerrez: Looker (Software), Customer Retention, Customer Analysis, Digital Analysis, Customer Insights, Marketing Analytics, Driving engagement, Data-Driven Marketing, Trend Analysis, Data Analysis, Performance Metric, Consumer Behaviour, Analysis, Growth Strategies, Time Series Analysis and Forecasting, Root Cause Analysis, Marketing Channel, Forecasting
Intermédiaire · Cours · 1 à 4 semaines