Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Alex Genadinik
Compétences que vous acquerrez: Entrepreneurship, Marketing Automation, Blogs, E-Commerce, Performance marketing, Recruitment, Influencing, Product Promotion, Program Development, Recruitment Strategies, Promotional Strategies, Payment Systems
Mixte · Cours · 1 à 4 semaines

Coursera
Compétences que vous acquerrez: Collaborative Software, Style Guides, Brand Management, Version Control, Workflow Management, Compliance Auditing, Branding, Auditing, Document Management, Data-Driven Marketing, Quality Assurance, Compliance Reporting, Digital Marketing
Débutant · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Content Performance Analysis, Content Optimization, Blogs, Content Creation, Web Analytics and SEO, Content Development and Management, Search Engine Optimization, Web Content, Video Production, Digital Content, Content Management Systems, Keyword Research, Digital Publishing, Social Media Content, Copywriting, Performance Analysis, Web Analytics, Key Performance Indicators (KPIs), Performance Improvement, Web Content Accessibility Guidelines
Débutant · Cours · 1 à 3 mois

Coursera
Compétences que vous acquerrez: Google Analytics, Web Analytics and SEO, Search Engine Optimization, Web Analytics, Content Performance Analysis, Keyword Research, Content Optimization, Prioritization, Data Import/Export, Gap Analysis, Workflow Management, Data Integration, Performance Measurement
Débutant · Cours · 1 à 4 semaines

Coursera
Compétences que vous acquerrez: Surveys, Market Research, Survey Creation, Data Synthesis, Business Research, Data-Driven Decision-Making, Research Reports, Customer Insights, Research Methodologies, User Feedback, Consumer Behaviour, Data Literacy, Data Storytelling, Research Design, Data Presentation, Product Strategy, Product Improvement, Data Analysis, Data Collection, Data Visualization
Intermédiaire · Cours · 1 à 4 semaines

Coursera
Compétences que vous acquerrez: Email Marketing, Brand Marketing, Brand Management, Campaign Management, Branding, Brand Strategy, Brand Awareness, Stakeholder Management, Business Priorities
Débutant · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Relational Databases, API Design, ASP.NET, Object-Relational Mapping, Databases, Query Languages, Back-End Web Development, Application Programming Interface (API), Restful API, Database Design, Data Access, Data Manipulation, C# (Programming Language)
Intermédiaire · Projet Guidé · Moins de 2 heures

Logical Operations
Compétences que vous acquerrez: Responsive Web Design, Usability, HTML and CSS, Web Design, Multimedia, Web Design and Development, Cascading Style Sheets (CSS), Bootstrap (Front-End Framework), Web Content Accessibility Guidelines, Social Media Marketing, Email Marketing, Front-End Web Development, Adobe Creative Cloud, Web Development, Web Content, Web Development Tools, Hypertext Markup Language (HTML), Marketing, Content Management, File Management
Mixte · Cours · 1 à 3 mois

Compétences que vous acquerrez: Content Performance Analysis, Web Analytics, Multimedia, Content Optimization, Web Content, Driving engagement, Content Strategy, Content Development and Management, Analytics, Customer experience improvement, Content Management Systems, Data Analysis, Data-Driven Decision-Making, Data Literacy
Débutant · Cours · 1 à 4 semaines

Compétences que vous acquerrez: AI powered creativity, Visual Storytelling, Design Elements And Principles, Graphic and Visual Design Software, Image Quality, Editing, Layout Design, AI Integrations
Débutant · Cours · 1 à 3 mois

Coursera
Compétences que vous acquerrez: Email Marketing, Direct Marketing, Campaign Management, Data Cleansing, Driving engagement, Marketing Automation, Campaign Planning, Customer Engagement, Customer Retention, Drive Engagement, Analysis
Débutant · Cours · 1 à 4 semaines

Coursera
Compétences que vous acquerrez: Google Workspace, Editing, Vocabulary, Persuasive Communication
Débutant · Cours · 1 à 4 semaines