Marketing Management: What Is It and Why Does It Matter?
January 22, 2025
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Instructors: Lluis Foreman
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(77 reviews)
Recommended experience
Beginner level
Basic understanding of automotive concepts and industry
(77 reviews)
Recommended experience
Beginner level
Basic understanding of automotive concepts and industry
Identify the fundamentals of today’s automotive industry.
Explain the core engineering principles behind the automotive sector.
Analyze the automotive supply chain and its challenges.
Apply strategy and operational management in the automotive industry.
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In today’s ever-evolving world of the automotive industry, this course stands as a beacon for aspiring engineers and leaders like you. You'll embark on a journey through the history of the automotive industrial sector, unravel some of the current automotive challenges, and absorb crucial engineering concepts. Our curriculum is crafted to provide an in-depth look at supply chain processes, innovative business strategies, and adept management practices. Aiming to provide learners with theoretical knowledge and practical lessons, this course is your stepping stone to success in automotive industrial engineering.
This course is designed for managers, team leaders, automotive professionals, business strategists, and individuals interested in the dynamic landscape of the automotive industry. It assumes a basic understanding of automotive concepts and industry fundamentals as a prerequisite for enrollment.
This module provides an introduction to automotive industrial engineering, covering its fundamentals, historical context, and current dynamics.
10 videos4 readings1 assignment2 discussion prompts
This module provides a detailed exploration of the components, systems, and materials crucial to automotive engineering, offering insights into vehicle design, functionality, and manufacturing processes.
10 videos3 readings1 assignment2 discussion prompts
This module offers a comprehensive understanding of supply chain management and logistics in the automotive industry, covering procurement, operational management, and strategic planning.
10 videos3 readings1 assignment2 discussion prompts
The last module delves into strategic management and innovation within the automotive sector, covering corporate strategy, operational and financial management, and adaptation to technological advancements.
11 videos3 readings1 assignment2 discussion prompts
We asked all learners to give feedback on our instructors based on the quality of their teaching style.
Instructor ratings
We asked all learners to give feedback on our instructors based on the quality of their teaching style.
Our purpose at Starweaver is to empower individuals and organizations with practical knowledge and skills for a rapidly transforming world. By collaborating with an extensive, global network of proven expert educators, we deliver engaging, information-rich learning experiences that work to revolutionize lives and careers. Committed to our belief that people are the most valuable asset, we focus on building capabilities to navigate ever evolving challenges in technology, business, and design.
University of California, Irvine
Course
Fundação Instituto de Administração
Course
University at Buffalo
Specialization
Board Infinity
Course
77 reviews
58.44%
24.67%
5.19%
6.49%
5.19%
Showing 3 of 77
Reviewed on Dec 12, 2024
Quite a few "true" answers from the assignments are wrong, other that that it is great!
Reviewed on Nov 7, 2024
really good course for beginners! however there are a few incorrect answers.
Reviewed on Aug 13, 2024
Very good with the examples and we know lot of different OEMS.
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