An extremely engaging course. The professor made it a point to go into the intricacies of each detail but at the same time, did not bore the viewers with details.

An amazing course! The examples used in this MOOC is up to date and the Professor knows how to illustrate all the topics so, participants can easily relate to it.

It's a great journey of 5 weeks and personal interview with brand manager and CEO is a awesome to watch for.Personally I thanked for teaching me a value of brand.

This course is great! Really interesting interviews and recommended reads. Up-to-date theories and information, with examples from all over the world and markets.

Excellent MOOC! I've learned a lot, it gives me many insights and changed the way I look at brand management. Will recommend it to anyone with the same interest!

It was the best cource for marketing and operation guys. professor gave me the practical real world knowledge that was so important and helpful in my MBA degree.

The Professor is an amazing fellow. Made it so simple to understand with all the examples. Assignments could have been better though. Overall a great experience.

A great MOOC by Professor Nader Tavassoli, London Business School. Throughly enjoyed taking a deep dive into this exhaustive Brand Management program. Thank you!

This was the most interesting experience in I have had on an online course. It was different and interesting at the same time thanks to professor Nader Travasoli

Great instructor and very thorough and interesting material! All of the concepts learned can be applied to multiple situations and experiences. Highly recommend.

This course is realllllly cumbersome but is definitely worth it. The experience is great as the contents are highly informing. Thank you very much for this one!

Professor Nader is awesome. What a clarity of though and so many relevant examples used throughout the course has made this learning an ever lasting experience!

thanks alot profesor tavasoli and couresea for this courese.I was proud that an Iranian teacher taught me and this course helped me a lot and made me progress.

This course was pretty knowledgeable. it was fun to take the lab simultaneously to apply the knowledge gained by the lecture /videos/Assignment and Test papers.

I cannot thank Professor Nader Tavassoli enough for this amazing course. I am new to branding and learned a lot from this beneficial course. Highly recommended.

Yeah this online Coursera is very good and really helped me and I hope I have a chance again when I graduate in my College. Thanks for this wonderful experience

What an excellent and well-paced course. Loved the content and the way it was delivered. Great real life examples and interviews. Very insightful and practical!

This MOOC taught me a lot of valuable things deeply. I want to thank so much to Professor Nader Tavassoli and other members who put effort to create this MOOC.

A genuinely interesting and refreshing way of looking at brand management. It has sparked lots of new thoughts and ideas which I’m excited to explore and apply.

A very interesting course which gives new insights into brand building and how the various processes and systems need to aligned to help the brand gain momentum

Great course. The best part was that the professor explained complex topics with great examples and case studies. It helped me to navigate the concepts easily.

Enjoyed the course, the materials, the lectures. Thank you Nader Tavassoli. I got so many new ideas for my job. I liked how the tests and tasks were organized.

Amazing course, Professer Tavassoli really explains each concept clearly, the interviews from key leaders are excellent supplements to the concepts he teaches

As a beginner with no business background, I found this course extremely helpful and I find it to be the perfect first step into the world of Brand Management.

There were innumerable errors, typos in the transcripts of all the modules throughout the course. I don't think that is acceptable of a platform like Coursera.