Learner Reviews & Feedback for Brand Management: Aligning Business, Brand and Behaviour by University of London
About the Course
promise to customers - to brands as a customer experience delivered by the entire organisation. The course offers a brand workout for your
own brands, as well as guest videos from leading branding professionals. The aim of the course is to change the conception of brands as
being an organisation's visual identity (e.g., logo) and image (customers' brand associations) to an experience along "moments-that-matter"
along the customer journey and, therefore, delivered by people across the entire organisation. Brands are thus not only an e...
Top reviews
SS
May 24, 2023
To be honest really i will miss the wonderful teacher. the way he took the class and explanation was outstanding. i recommend learners to take this course to have the clear idea of Brand Management.
SS
Apr 19, 2020
Professor Nader has been immensely helpful in bringing about a change in the way i viewed Brand Management. The course is well framed with lots of good examples and interviews. A wonderful experience!
1601 - 1625 of 2,724 Reviews for Brand Management: Aligning Business, Brand and Behaviour
By Eric F
•Feb 12, 2020
It was my first MOOC and every week it was a new discovery
By NEHA M
•Jul 14, 2019
Really amazing course and very well taught by Prof Nader!
By Franco G A
•Jun 11, 2019
Very useful, information is up to date and very insightful
By Arianne W
•Aug 16, 2018
Great course; eye operners and new ways to look at things!
By OLUWATOYIN O
•Nov 15, 2023
I learnt a whole lot more than I learnt in the university
By Kay T
•Oct 14, 2023
Learning Brand Management was an enlightening experience.
By Tami C
•Nov 30, 2022
Thoroughly enjoyed Every
minute
of this course. Thank
you
By Teshale G
•Jun 3, 2022
constructive course, very helpful in advancing my courier
By Karoline L
•Mar 27, 2022
Incredible! I love everything, the professor was amazing.
By Anidya P
•Oct 25, 2021
Really well informed and explained. Thank you professor!
By Ruwan L D
•Sep 1, 2021
Excellent experience! Thank you Professor Nader Tavassoli
By MEISKE A U
•Dec 23, 2020
I think Coursera has a very good for upgrade skill talent
By Apoorv G
•Aug 3, 2020
This was one of the best online courses i have ever seen.
By Francesca A
•Jul 13, 2020
It's very interested and I learnt muchc important concept
By Galina M
•Jun 12, 2020
Great course and a very positive approach of the teacher.
By Raffaele L
•May 2, 2020
Thank you to Professor Nader Tavassoli, amazing lectures!
By Manish B
•Mar 8, 2019
great deal of learning about business,brand and behaviour
By Rebeca S
•Dec 29, 2023
Excellent! Dynamic, envolving and straight to the point!
By renan b
•Sep 19, 2022
Excelente course! A new and modern view about branding!
By SCHIAVON S I
•Aug 5, 2022
really nice course, bring so much important information
By Marjorie R
•Jun 7, 2022
Great course, I learned a lot about brand and marketing.
By Michele F
•Apr 17, 2022
It's been my favorite course yet. I learned a lot here.
By Mahak B
•Apr 30, 2021
Thank you Professor for the extremely valuable lectures!
By mahnoor
•Feb 5, 2021
Thank you to professor. It helped me a lot in my career.
By Stephy S
•Sep 14, 2020
Great experience of learning.Thank you Sir.
Regards
Stephy