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Learner Reviews & Feedback for Branding and Customer Experience by IE Business School

4.7
stars
512 ratings

About the Course

Whether students come from a Branding or a Customer Experience background or perspective, this course will explore the synergies between
and the intersection of the two sets of activities. While there are different approaches to defining a branding strategy, a branding project’s
implementation impacts many departments and their customer-facing activities. In this sense, it’s essential to understand branding efforts in
the context of Customer Experience. In this course, we will use a framework - adapted from Customer Journey Mapping - for focusing and
organizing students' thinking about the operational implications of their branding projects. Through the framework, we will de...
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Top reviews

FF

Feb 22, 2024

A compact course designed for those interested in delving into branding, customer experience, and how they intersect. I thoroughly enjoyed the insights gained during the capstone project experience.

NS

Feb 16, 2019

El curso está muy bien estructurado, además los vídeos explicativos y los artículos que contiene son muy útiles y ayudan a comprender el contenido del curso de manera sencilla y amena.

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51 - 75 of 118 Reviews for Branding and Customer Experience

By Suryadeep M

•

Aug 3, 2021

Thoroughly explained and relevant content

By Juan P M M

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Sep 28, 2020

Gracias, un curso y docente EXCELENTES.

By Charlotte W

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Jun 11, 2024

High quality content, I learned a lot!

By Noman H S

•

Apr 27, 2020

very informative and beneficial course

By Alan R L

•

Apr 6, 2020

Conteúdo e metologia de alto nível!

By Taiwo T

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May 18, 2021

I totally loved the experience!

By Emmanuel D C

•

May 15, 2020

Thanks this was really helpful!

By milenaguila 6

•

Feb 9, 2022

Es un curso de gran provecho

By Teacher K

•

Dec 16, 2021

Highly recommended course!

By Vijay S

•

Aug 13, 2020

Very nicely explained &

By Sandra N

•

Jun 14, 2022

Absolutely worth it.

By Lilian M

•

May 18, 2022

i love the course

By Julio V M A

•

Jan 31, 2022

very good thanks

By Oscar E D D L T

•

Oct 6, 2020

Excelent course!!

By Jhemeli G

•

May 22, 2019

Muy buen profeso

By Samuel T

•

Aug 8, 2023

Very insightful

By Tatiana V S C

•

Jun 22, 2023

Muy buen curso!

By Alejandro D S

•

Nov 30, 2021

Excelente curso

By Luis M E

•

Feb 8, 2021

amazing program

By Rosa L

•

Nov 16, 2022

Extraordinary.

By Catea S

•

May 31, 2024

Great Course!

By Valeria X R R

•

Nov 20, 2021

EXCELENT WORK

By raul e m e

•

May 25, 2019

great content

By Catalina C

•

Apr 27, 2023

Me encanto!

By Nabila S H M A D ( D - ) S

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Jul 13, 2021

very useful