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Back to Business Model Canvas: A Tool for Entrepreneurs and Innovators (Project-Centered Course)

Learner Reviews & Feedback for Business Model Canvas: A Tool for Entrepreneurs and Innovators (Project-Centered Course) by Kennesaw State University

4.6
stars
628 ratings

About the Course

What you’ll achieve: In this project-centered course*, you will use the Business Model Canvas innovation tool to approach either a personal or corporate challenge or opportunity. You’ll learn to identify and communicate the nine key elements of a business model: Customer Segments, Value Proposition, Channels, Customer Relationships, Key Resources, Key Activities, Key Partners, Revenue Streams, and Cost Structure. Your completed project will be a polished Business Model Canvas that outlines the business case for a new product or service to address your selected challenge or opportunity. You’ll present your case in both a one-page document and a 10-minute video presentation. What you need to get started: This project-centered course is designed for anyone who wants to understand innovation best practices and the intra-corporate entrepreneurial (intrapreneur) skills needed to lead innovation projects, teams, and strategies. Entry- and senior-level professionals in a variety of industries - including education, healthcare, business, and not-for-profit - will benefit from the course materials and project experience. The only prerequisite is a strong desire to understand best practices in innovation and to master the skills needed to transform a new idea into a profitable reality. To complete the project, you’ll need to access the Business Model Canvas from either the Kauffman Foundation (http://www.entrepreneurship.org) or Strategyzer.com (http://www.Strategyzer.com), or via the Creative Commons license offered by Strategyzer AG (http://www.businessmodelgeneration.com/downloads/business_model_canvas_poster.pdf). *About Project-Centered Courses: Coursera's project-centered courses are designed to help you complete a personally meaningful real-world project, with your instructor and a community of like-minded learners providing guidance and suggestions along the way. By actively applying new concepts as you learn, you’ll master the course content more efficiently; you’ll also get a head start on using the skills you gain to make positive changes in your life and career. When you complete the course, you’ll have a finished project that you’ll be proud to use and share....

Top reviews

N

Aug 17, 2017

I enjoyed it very much. It is easy to understand. A good point of this course is that I could work on my own business idea. It is nice to see Business Model Canvases of other participants.

LF

Apr 13, 2016

The best course to understand and develop a Business Model Canvas, very useful course because provide tools and keys for success in the way to make the canvas for your own business.

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26 - 50 of 175 Reviews for Business Model Canvas: A Tool for Entrepreneurs and Innovators (Project-Centered Course)

By Federico H

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Sep 15, 2022

It is applied knowledge, and clear.

The interactions with peers are useful, and brings value in the learning proceess

Thank You

By ali a

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Aug 1, 2023

It was grat experience and Thank you for holding this valuable course and supporting students who cannot afford the course fees.

By Eric L

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Mar 6, 2020

Ce cours m'a permis d'avoir un cadre de référence clair dans la révision de mon modèle d'affaires actuel. Je vous le recommande!

By Suhel H R

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Nov 1, 2018

The course gives you complete insights on how one could work around building the right business model for your organisation.

By MURALY K

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Jan 27, 2022

It is a great course for enterprenurs which gives a clear cut idea as to how an idea can be converted into business model.

By Alondra P C

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Jan 29, 2022

Me gusto mucho, cada bloque esta muy bien explicado y usan ejemplos reales. Me ha motivado para seguir emprendiendo

By Abhishek L D

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Jul 13, 2020

It was a great course. Learned about Business Model and importantly how to think while making it. Nice experience!!

By YUJI H

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Jan 8, 2018

The lectures make it easy to understand how we use BMC. If you are forced to use BMC, you can utilize this course.

By shady s

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Nov 26, 2017

Special thanks to the decent Professors, Coursera Team and every body participated in this useful course.

By Daniela J d S A

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Jan 9, 2021

I learn a lot about this, its amazing the type of information and the simple form of explain the topics.

By juliodiazbarriga@hotmail.com

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May 7, 2017

Excelente curso, muy bien estructurado, los ejemplos y material de apoyo muy buenos.

Lo recomiendo 100%

By Isra

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Apr 19, 2018

This course is great to learn the Business Model Canvas concept and how to use it in the real world.

By Christian T

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Jan 15, 2022

Loved this course. It was concrete, practical, and meaningful, both in content and in assessments.

By Francisco U

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Feb 26, 2016

Excellent course. It gives you the essentials of the Canvas model, being very practical and useful

By Erwin L

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Jun 10, 2019

This course really helps in understanding and using the tools. I understand the process better.

By Khoi N

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May 1, 2019

Helpful course for anyone who wants to start a business and not reply on a fixed business plan.

By Yogesh k D

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Jun 8, 2020

If you want to know Business model canvas from basic to expertise then go for the course

By Bhagya M

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May 14, 2016

Nice course which focuses on the course title.I liked the animated videos a lot!!

By Federico Z

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Nov 15, 2017

Incredible simple and funny. It´s one of the best courses I ever took. Congrats!

By karthik s

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Feb 12, 2017

This one of the best course, I am really appreciate offering such great course.

By kishor f

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Jan 2, 2020

Very nice and detailed course. Explains all the building blocks of the canvas.

By Christopher L G

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Jun 30, 2019

Thank you for this great opportunity to learn such an intriguing concept.

By Arturo E G M

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Jan 29, 2018

Tiene las líneas básicas para realizar un lienzo de modelado de negocios.

By Maria A

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Aug 2, 2022

Excelletnt to understand the key concepts of the business model Canvas.