Welcome to English for Business and Entrepreneurship, a course created by the University of Pennsylvania, and funded by the U.S. Department of State Bureau of Educational and Cultural Affairs, Office of English Language Programs.
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English for Business and Entrepreneurship
Instructors: Amy Nichols
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There are 5 modules in this course
In this unit, we will introduce course goals and logistics, then discuss basic concepts and vocabulary related to entrepreneurship.
What's included
24 videos14 readings14 assignments1 discussion prompt
This unit will cover how to do market research to determine whether a new product presents an opportunity in a market. We will focus on surveys and questions.
What's included
20 videos11 readings9 assignments1 peer review
This first part of Unit 3 will review the importance of writing a business plan and will focus on the first two sections: operations and marketing.
What's included
10 videos8 readings6 assignments1 discussion prompt
In this second part of Unit 3, we will learn about the Financials section of a business plan and how to create a simple, brief business plan of our own.
What's included
9 videos3 readings4 assignments1 peer review
In this unit, we will discuss different ways to get the money needed to start a business. At the end you will create a "pitch" to present your business ideas.
What's included
23 videos9 readings10 assignments
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