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Learner Reviews & Feedback for The Strategy of Content Marketing by University of California, Davis

4.5
stars
4,852 ratings

About the Course

This course is a partnership between the leading content marketing authority, Copyblogger, and UC Davis Continuing and Professional Education. In this course, you will learn the core strategies content marketers use to acquire and retain customers profitably. Specifically, you will learn how to develop, organize and implement a content marketing strategy, analyze and measure the effectiveness of content marketing, write compelling copy, use a strategic framework when writing, and build your professional brand and authority through content marketing. You will also learn how to put the ideas presented to you into action and build your own personal brand through content marketing....

Top reviews

SM

May 27, 2020

For those who want to start your content marketing journey, you may want to take this course. It focuses on touch base points but also goes into further details on what you need as a content marketer.

HR

Jan 21, 2022

Very beautifully designed course for the beginners even. The course instructor took us through a journey of content strategy and share awesome points to be worked on. Thank for such a beautiful course

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426 - 450 of 1,552 Reviews for The Strategy of Content Marketing

By Omoiyebagbe C O

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Sep 3, 2020

It is a good course and a great opportunity for me to learn this course. Finally I can now go and apply it to my business

By Charmain S

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Apr 12, 2018

Provides great insight into content marketing that is both comprehensive and detailed. As practical as it is theoretical.

By Maryam S

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Jun 23, 2022

This course increased my knowledge and as a result brought me closer to my goals. Thank you very much for your good team

By George C L

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Jun 2, 2020

i have many things that I have lern so far and i want to do it more thanks a lot for giving me a guide with this lesson

By John G

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Jun 1, 2020

Very informative and also interesting to listen to/read. A lot of good content to make myself a better content marketer.

By John W

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Feb 6, 2017

A huuuuge amount of great information. Very professionally presented. Easy to put into immediate practice. Thank you!

By lynette

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May 9, 2024

Very insightful and lots of very useful and practical ideas for those wishing to pursue a career in Content Marketing.

By Amin M a K a A M G

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Dec 22, 2022

This was a great but challenging course. I learnt a lot about Content Marketing. Thanks for producing a great course.

By Dmytro N

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Dec 3, 2021

This is a great course! I am not copywriter myself, but this course has taught me a lot on how to craft effective copy.

By Lisa N

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Aug 6, 2017

Amazing. Better than expected. I rarely finish online courses but stuck with this one all the way through. Loved Sonia.

By Sandy G

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Jul 2, 2020

Outstanding! A lot of helpful information presented in an easy-to-understand way with a lot of useful backup material.

By Ayu M K

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Mar 16, 2023

thank you for these lessons. i got many new knowledge about content marketing. hope i will get my new job this year!!

By Yi J

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Nov 5, 2021

I feel the assignments really help us apply what we have learned in the course to the real life! Thank you very much!

By Bharath K B

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Apr 22, 2020

A Wonderfull Course on Content Marketing, which will give you insights on many aspects which were hidden from view !!

By Alain A A M A

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Mar 26, 2021

This is amazing! I've learned so much from this. Hope many people will enroll in this courses. Thank you very much!

By Brinda S

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Oct 20, 2020

Interesting course. Got to learn new tools that will be helpful for effective content and email marketing for sure.

By Megan B

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Jul 11, 2020

Extremely thorough. Easy to understand explanations and videos. Very much appreciated the plethora of free e-books.

By (22) M O

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Jun 17, 2020

It was a really good experience. I feel luck to be a participant in this nurturing course. Thank you for preparing.

By Ahmad A

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May 16, 2020

Thank You so much for your efforts.

I have really enjoyed and learned a lot of new things in this course.

Big Thanks.

By Muhammad A

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Mar 21, 2024

It is a great learning opportunity with all basics concepts of content marketing. highly recommended for beginners

By Mohsin P

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Jul 11, 2023

Great course and explained professionally.

learned quite a lot and will surely be implementi9ng for more success..

By Benjamin S G

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Apr 25, 2021

For the first time, I completed a Coursera course. Sonia Simone is the best! Thank you, UC Davis and Copyblogger.

By Semeli C

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Nov 29, 2020

Excellent and well explained content. Easy to navigate thrgough and very engaging.

I totally recomend this course.

By Humam S

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Jul 31, 2020

Amazing course for marketers and bloggers .. very insightful and contains tons of new ideas and solid information

By Tayyab U

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Jan 29, 2023

It is an amazing course to learn how marketing is done with skillful writing. It helps how to write effectively.