Learner Reviews & Feedback for The Strategy of Content Marketing by University of California, Davis
About the Course
Education. In this course, you will learn the core strategies content marketers use to acquire and retain customers profitably. Specifically, you
will learn how to develop, organize and implement a content marketing strategy, analyze and measure the effectiveness of content marketing,
write compelling copy, use a strategic framework when writing, and build your professional brand and authority through content marketing. You
will also learn how to put the ideas presented to you into action and build your own personal brand through content marketing.
Top reviews
SC
Nov 10, 2019
This was a great course although it was difficult to find some of the materials they reference during the course, I was able to wing it but it would have been nice to have the full content available.
SP
Aug 7, 2022
Good course that takes a deep dive into the know-how of using content as a marketing tool and establishing brand and authority by using proper methods of content writing and following SEO guidelines.
576 - 600 of 1,615 Reviews for The Strategy of Content Marketing
By Maria J E
•May 7, 2018
Awesome course to get started with content marketing strategy. Sonia Simone rocks!
By Donovan S
•Jul 5, 2017
Great material, from the very basics to the more intricate of detail. Thanks Sonia
By Elías O
•May 21, 2024
Le doy gracias a Dios y a todos los profesores , Muchas Gracias. Ahora a chambear
By Splendid I
•May 1, 2024
Mind-Altering Content (and I loved the trip) - yeah, I'm practicing my headlines.
By Efraim M
•Oct 2, 2023
An exceptional course, the teacher is wonderful and exceeded all my expectations.
By Testimony C
•Jul 7, 2023
A very important course, I recommend this for other copywriters like me out there
By An H
•Sep 28, 2021
the course help me know about content marketing and how become a content marketer
By LAWAL A M
•Jan 2, 2021
So much happy to learn what it takes to learn the strategies involve in Marketing
By shaan r
•Jun 17, 2020
Great course and learnings, peer graded assignments took very long to get graded.
By Aneta D
•Jun 14, 2020
this course I amazing. it has a lot of useful material with relevant information.
By Sumaima Z
•May 6, 2020
This course is interesting and I will recommend this to every business students.
By Susan T
•May 5, 2020
It was very useful for me and I have learned many new things in content strategy.
By Federico A L
•Aug 26, 2022
muy buen curso. La autocorrección con compañeros hace aumentar los conocimientos
By Prabath B J
•Sep 30, 2020
I learnt a lot about content marketing. Great Course. Highly recommanded others.
By Suchetana D
•Jul 5, 2020
I appreciate the efforts made by Sonia Simone and enjoyed the course thoroughly!
By Aninkan G
•May 18, 2020
The course helped me a lot in my practical field of study. Thanks a lot Coursera
By Muhammad F
•May 17, 2020
A very useful lesson for those of you who want to learn about content marketing.
By Marija Đ
•Feb 7, 2021
I am glad that I had the opportunity to complete this course! I learned a lot.
By Gabriela G
•Sep 13, 2020
Un curso completo, lleno de conocimiento, práctica, y experiencia, recomendado
By Ryan W
•Jul 27, 2020
A tough topic taught by people who live and breathe (and who have mastered) it!
By Rose R
•May 24, 2020
perfect course, I've learnt a lot. My vision of business completely has changed
By Tausif M
•Dec 27, 2018
An exceptional course for all the enthusiasts of content writing and marketing.
By ANA E R A
•Feb 13, 2022
Excelente curso, impartido por Sonia S., amplia experiencia, sencilla y humana
By ULIS-VNU P T M L
•May 27, 2021
It would be better if my instructors could add English transcript for podcasts
By zohreh h
•Oct 7, 2020
If you want to be a success copy blogger I recommend you to pass this course .