Marketing Management: What Is It and Why Does It Matter?
January 22, 2025
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Instructor: Rupali J. Limaye, PhD, MPH, MA
31,829 already enrolled
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(1,237 reviews)
(1,237 reviews)
Share knowledge about COVID-19 and the COVID-19 vaccine.
Engage in conversations about vaccine hesitancy in a respectful and empathetic way.
Direct people to credible sources for further information about the COVID-19 vaccine.
Recognize and respond to misinformation about the COVID-19 vaccine.
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Vaccination is a key strategy for preventing serious illness and death from COVID-19. COVID-19 vaccines are available for children 5 and older, but many parents have questions about vaccinations. This training course prepares parents of school-age children, PTAs, community members, and school staff to be Vaccine Ambassadors and promote vaccine acceptance in their communities. After completing the course, Vaccine Ambassadors will be able to share knowledge about COVID-19 and the COVID-19 vaccine, engage in conversations about vaccine hesitancy in a respectful and empathetic way, and direct people to credible sources for further information about COVID-19 vaccines.
This module will review vaccine hesitancy including some of the most common reasons individuals are hesitant, and why scientific facts are not enough to reduce hesitancy. Next, we will focus on effective communication approaches when discussing vaccines with hesitant individuals. Finally, we will discuss the importance of building trust and using empathy in communication.
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In this module we will cover some of the basics of the human immune system. We will also will share a general overview of the SARS CoV-2 virus including transmission, impacts, and prevention.
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In this module we will cover some of the basics of vaccines including how vaccines work, common misconceptions, vaccine regulation and development, and the emergency use authorization (EUA) process. This section will also cover the safety and efficacy of COVID-19 vaccines.
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In this module we will cover some of the basics of misinformation including different types of misinformation and why individuals create misleading news content. We will also focus on how to identify misinformation and common COVID-19 myths and misconceptions. Lastly, we will discuss effective ways to respond to misinformation about COVID-19 vaccines.
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This module will address concerns for vaccinating the 5-11 year old age group. We will discuss the importance of vaccinating this group for their health and the health of those around them.
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The mission of The Johns Hopkins University is to educate its students and cultivate their capacity for life-long learning, to foster independent and original research, and to bring the benefits of discovery to the world.
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Reviewed on Feb 1, 2022
Great course. This enriches my knowledge about the subject, and I feel more confident now when talking to people something about the Covid vaccin. Thanks.
Reviewed on Aug 26, 2022
thx you for your effort I litterly understanding the viruse enviroment and how to prevent myself and my family from it, AND also how to convince ppl who have trouble with vaccine
Reviewed on Jan 30, 2022
Gives great information about the COVID-19 vaccine, the approval prcess, and how to address concerns and misinformation in an easy to understand format.
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