The first course in the Building Your Freelancing Career specialization is focused on freelancers looking to define and solidify their philosophy, values and goals within their future business. Coursework will discuss the importance of understanding their competition and market position in a competitive business landscape, help them define what their unique value is, and how that relates to possible business approaches.
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Plan a Successful Freelancing Business
This course is part of Building Your Freelancing Career Specialization
Instructor: Tatiana Mulry
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There are 5 modules in this course
This Specialization helps you improve your professional skills as a freelancer, solopreneur, or new business owner. Each course focuses on a new set of skills that build upon previous courses' learnings to strengthen your understanding of the fundamentals of designing and running a freelancing business. Course 1 is all about planning - we will explore your interests, skills, and talents in the context of market conditions and customer needs to design a valuable service offering.
What's included
1 video6 readings
Let's dive into the fundamentals of freelancing as career option, meet some successful entrepreneurs who started freelancing businesses, and examine whether or not freelancing is a fit for your goals.
What's included
8 videos2 assignments1 discussion prompt
Multi-talented people often want to "boil the ocean" or take on too much when they start freelancing. In this module, you'll consider different freelancing directions and decide which is the best fit for your goals. Let's create a motivating vision of your dream business!
What's included
9 videos2 readings1 assignment2 peer reviews2 discussion prompts
Now that you have taken a personal assessment of your interests, and have a vision for your freelancing business, it is time to design the details that will make your service offerings attractive to customers.
What's included
6 videos4 readings1 assignment
Many businesses fail, partially because they fail to plan. In this module, you'll tackle the challenge of describing your business in a business plan and deepen your learning by critiquing your peers' business plans.
What's included
6 videos6 readings1 assignment1 peer review
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Kennesaw State University
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Frequently asked questions
CalArtians can earn a certificate by completing all of the content in this course and the specialization at no additional cost when they join through the Coursera for CalArts program and use their CalArts email address when registering for a Coursera account.
Access to lectures and assignments depends on your type of enrollment. If you take a course in audit mode, you will be able to see most course materials for free. To access graded assignments and to earn a Certificate, you will need to purchase the Certificate experience, during or after your audit. If you don't see the audit option:
The course may not offer an audit option. You can try a Free Trial instead, or apply for Financial Aid.
The course may offer 'Full Course, No Certificate' instead. This option lets you see all course materials, submit required assessments, and get a final grade. This also means that you will not be able to purchase a Certificate experience.
When you enroll in the course, you get access to all of the courses in the Specialization, and you earn a certificate when you complete the work. Your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile. If you only want to read and view the course content, you can audit the course for free.