This week, you will gain access to additional qualitative evidence. You are expected to compare the quantitative and qualitative insights and push yourself to get a deeper understanding of the underlying needs of women-led businesses. Let the data “speak” rather than imposing your assumptions on them. You will then use the insights to reframe the problem you are trying to solve.

In this week, you will use your human-centered design skills to brainstorm ideas about potential solutions (either a product, service, process, or policy) to the problem statement you created in Week 2. Then, you will select one of these ideas to prototype. You will also get a chance to think through how you would test your idea and determine whether it is worth pursuing. This is your chance to be creative!

In this final week of the Capstone, you will develop an action plan that anticipates potential barriers you may face in implementing your ideas and assesses the resources and modes of collaboration you require to move forward with your plan. You will also practice strategic storytelling to effectively communicate your ideas and generate support. This would be a great opportunity for you to leverage the knowledge you gained in Course 4 on Transformational Leadership. You will then complete your final project submission for peer review. You are on track to earn your Gender Analytics Specialization Certificate!