Did you know that 68% of companies identify sales pipeline management as a critical component of their sales process success? Dive into the world of sales with our course designed to transform your approach to generating and nurturing leads. This short course was created to help sales professionals, business owners, and anyone interested in mastering sales strategies accomplish the art of building and managing a healthy sales pipeline for improved lead generation, deal closure rates, and customer retention.
How to Generate and Maintain a Healthy Sales Pipeline
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Beginner level
Recommended experience
3 hours to complete
3 weeks at 1 hour a week
Flexible schedule
Learn at your own pace
What you'll learn
Develop strategies for generating leads and nurturing them through the sales pipeline.
Master techniques for effective sales prospecting, including social selling and cold calling.
Analyze the importance of CRM and sales automation tools in managing the sales pipeline.
Understand and use key metrics to maintain the health of their sales pipeline.
Skills you'll gain
Details to know
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Recently updated!
June 2024
Assessments
4 assignments
Taught in English
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There are 4 modules in this course
"How to Generate and Maintain a Healthy Sales Pipeline" focuses on the critical skills required to manage sales pipelines effectively. Under the guidance of seasoned sales expert Jean Barnard, you will learn to develop strategies for nurturing leads and utilizing CRM and sales automation tools. The course is structured to provide practical knowledge on maintaining an active sales pipeline, optimizing sales processes, and enhancing customer interactions. By the end of the course, you will be equipped with actionable strategies to improve lead generation, deal closure, and overall sales performance, making it an invaluable resource for sales professionals looking to streamline their processes and drive business growth.
What's included
1 video1 reading
This lesson provides techniques for engaging with prospects consistently to maintain a healthy sales pipeline. Learn how to keep leads warm and move them through the sales process effectively.
What's included
3 videos2 readings1 assignment
Learn strategies for nurturing leads and maintaining the health of your sales pipeline. This lesson emphasizes the importance of the initial input into the sales funnel and how it impacts overall sales success.
What's included
3 videos2 readings1 assignment
This lesson introduces CRM systems and their role in enhancing efficiency in managing customer interactions and sales data. Learn how to utilize CRM tools to streamline your sales processes, automate routine tasks, and focus more on closing deals.
What's included
3 videos3 readings2 assignments
Instructor
Offered by
Recommended if you're interested in Business Essentials
Coursera Instructor Network
Fundação Instituto de Administração
Kennesaw State University
Coursera Instructor Network
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Frequently asked questions
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