Although it’s too soon to know all of the ways artificial intelligence will shape our future, we have seen recent trends within certain industries. “Generative AI: Shaping Work and Tasks,” looks at the potential impacts generative AI could have within spaces like education, marketing, and journalism. Recognizing that jobs in a contemporary workplace consist of multiple responsibilities, we consider the exposure of different kinds of tasks to generative AI. You will explore the potential for AI augmentation or replacement of workers’ tasks to shape aspects of their jobs, while also examining some domains that are likely to remain distinctly human endeavors. By thinking through these factors, this course will provide you with a framework for conceptualizing the implications of AI in your workplace.
Give your career the gift of Coursera Plus with $160 off, billed annually. Save today.
Generative AI: Shaping Work and Tasks
This course is part of Navigating Disruption: Generative AI in the Workplace Specialization
Instructor: Josh Pasek
Included with 
Recommended experience
What you'll learn
Classify key ways that AI might influence workplace tasks
Highlight the impact of generative AI for different types of work
Examine the appropriate use cases for generative AI
Discuss how AI might change the distributions of tasks within jobs
Skills you'll gain
Details to know
Add to your LinkedIn profile
November 2024
1 assignment
See how employees at top companies are mastering in-demand skills
Build your subject-matter expertise
- Learn new concepts from industry experts
- Gain a foundational understanding of a subject or tool
- Develop job-relevant skills with hands-on projects
- Earn a shareable career certificate
Earn a career certificate
Add this credential to your LinkedIn profile, resume, or CV
Share it on social media and in your performance review
There are 7 modules in this course
Welcome to the course! In this module, we will begin with an overview of this second course in the Navigating Disruption series, Generative AI: Shaping Work and Tasks. After predicting some AI impacts on your workplace, we’ll continue to discuss how AI is likely to alter workplaces, jobs, and task completion. Let’s get started!
What's included
2 videos4 readings2 discussion prompts
In this module, we'll be joined by a guest from the field of journalism who will share a bit about how professionals in the field are thinking about AI. We'll then examine the exposure of three specific journalism roles to the capabilities of AI.
What's included
4 videos
In this module, we'll be joined by a guest from the field of education who will share a bit about how professionals in the field are thinking about AI. We'll then examine the exposure of three specific education roles to the capabilities of AI.
What's included
4 videos1 reading1 discussion prompt
In this module, we'll be joined by a guest from the field of marketing who will share a bit about how professionals in the field are thinking about AI. We'll then examine the exposure of three specific marketing roles to the capabilities of AI.
What's included
4 videos1 reading1 discussion prompt
In this module, we will draw on what we learned from our previous guest speakers and our expectations of how AI will impact particular jobs to analyze your own workplaces. You will work step-by-step to evaluate your workplace's exposure to AI and then share your analysis with your peers.
What's included
2 readings1 app item1 discussion prompt
In this module, we'll consider proper AI applications and the potential economic implications for industries that adopt AI.
What's included
1 video1 reading
In this final module, we'll summarize the key concepts and ideas we've discussed throughout the course. You'll close your examination of workplaces' exposure to AI by revisiting previous posts from your peers to evaluate their judgments and add additional thoughts.
What's included
1 video2 readings1 assignment
Instructor
Offered by
Recommended if you're interested in Business Essentials
Vanderbilt University
University of Michigan
Why people choose Coursera for their career
New to Business Essentials? Start here.
Open new doors with Coursera Plus
Unlimited access to 7,000+ world-class courses, hands-on projects, and job-ready certificate programs - all included in your subscription
Advance your career with an online degree
Earn a degree from world-class universities - 100% online
Join over 3,400 global companies that choose Coursera for Business
Upskill your employees to excel in the digital economy
Frequently asked questions
Access to lectures and assignments depends on your type of enrollment. If you take a course in audit mode, you will be able to see most course materials for free. To access graded assignments and to earn a Certificate, you will need to purchase the Certificate experience, during or after your audit. If you don't see the audit option:
The course may not offer an audit option. You can try a Free Trial instead, or apply for Financial Aid.
The course may offer 'Full Course, No Certificate' instead. This option lets you see all course materials, submit required assessments, and get a final grade. This also means that you will not be able to purchase a Certificate experience.
When you enroll in the course, you get access to all of the courses in the Specialization, and you earn a certificate when you complete the work. Your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile. If you only want to read and view the course content, you can audit the course for free.
If you subscribed, you get a 7-day free trial during which you can cancel at no penalty. After that, we don’t give refunds, but you can cancel your subscription at any time. See our full refund policy.