It is no longer acceptable for organisations to focus entirely on financial success if they are to be competitive on the global stage. As corporate scandals continue to make headlines, you will expand your strategic thinking beyond your organisation’s competitive financial environment to consider its broader impact on society. You will grapple with the conflicting outcomes of maximising financial return and societal impact as you develop the skills to create a balance that is sustainable. Through structured learning activities (video lectures, quizzes, discussion prompts and written assessments) you will gain an appreciation of how important sustainability will be for every organisation in the future – and how to achieve it.
Give your career the gift of Coursera Plus with $160 off, billed annually. Save today.
Global sustainability and corporate social responsibility: Be sustainable
This course is part of Strategising: Management for Global Competitive Advantage Specialization
Instructor: Associate Professor Edward Wray-Bliss
14,290 already enrolled
Included with
(417 reviews)
What you'll learn
Assess business decisions using metrics including financial maximization, shareholder value, customer well-being, and societal impact
Apply the principles and tools of complex systems thinking to sustainable business challenges and/or opportunities
Identify and evaluate strategies, processes and leadership techniques that enable successful sustainability transitions in a business context
Skills you'll gain
Details to know
Add to your LinkedIn profile
12 assignments
See how employees at top companies are mastering in-demand skills
Build your subject-matter expertise
- Learn new concepts from industry experts
- Gain a foundational understanding of a subject or tool
- Develop job-relevant skills with hands-on projects
- Earn a shareable career certificate
Earn a career certificate
Add this credential to your LinkedIn profile, resume, or CV
Share it on social media and in your performance review
There are 6 modules in this course
What is sustainability, why, and when did the concept develop, and why is it of crucial strategic importance for business? This week you will be introduced to the drivers that have given rise to the concept of sustainability; the diverse range of ethical, social, and environmental issues it contains; and the main global definitions, goals and frameworks of sustainable development. To provide context for the above, you will start by reviewing contemporary examples, from some of the world's most powerful corporations, of how neglect of sustainability has resulted in massive financial, reputational, and social costs.
What's included
5 videos4 readings2 assignments1 discussion prompt
What is it about the history and practices of business that have given rise to wider societal concerns regarding its impact on the sustainability of our world? Focussing upon three major developments – i) industrialisation, ii) neoliberalism, and iii) globalisation – this week you will examine the root of concerns with business impact on areas such as environmental pollution, inequality, and the quality of working lives. Understanding some of this wider critical context is an essential foundation if businesses and business leaders are to retain or gain the trust of the community, consumers, regulators, and employees.
What's included
4 videos2 readings2 assignments
Given the complexities of the relationship between business and sustainability, what are the key sustainable strategies that businesses can employ? You will be introduced to three such strategies this week, organised around: i) business ethics, ii) corporate social responsibility (CSR) and corporate philanthropy, and iii) natural or green capitalism. Through an examination of contemporary business practices, you will see that strategies in the above areas may still signal a variety of value positions by businesses, including those proactively committed to, reactive to, and resistant of sustainability.
What's included
4 videos3 readings2 assignments
Why is it that some business leaders may knowingly engage in strategies that are unsustainable? Is there something particular to formal organisational structures that make them spaces where being ethical can seem the hardest thing to do? This week we consider important social scientific research that examines the dynamics by which such things as organisational hierarchy, too close an identification with work roles, a focus on procedures and instrumental outcomes, even relations of authority, can dramatically inhibit or subvert our sense of ethical responsibility in organisations.
What's included
4 videos2 readings2 assignments
Much of the strategy field concentrates upon the strategies of large, profit maximising, corporations. Some of the most interesting and innovating strategies however may emerge across different types of organisation and context. This week you will examine some of these – concentrating upon the areas of social entrepreneurship, micro-finance, public-private partnerships, and examples of smaller businesses embedding sustainability in their local communities. There is considerable promise with some of the above strategies and practices, but as we shall examine, even here we still need to be attentive to tensions and open to critique in terms of how sustainability is achieved.
What's included
4 videos2 readings2 assignments
How can you transfer knowledge about sustainable strategies into effective practices in the business domain? This week directs you to resources that you can draw upon to seek to develop more sustainable strategy in your own current and future organisational roles. Organised around industry, firm, and individual levels, these lessons considers international best practice on corporate governance systems, global business sustainability compacts, guidance on responsible supply chain practices, and research on raising ethical issues in a business setting.
What's included
4 videos2 readings2 assignments
Instructor
Offered by
Recommended if you're interested in Business Strategy
Macquarie University
University of Manchester
Erasmus University Rotterdam
Why people choose Coursera for their career
Learner reviews
Showing 3 of 417
417 reviews
- 5 stars
80.14%
- 4 stars
16.50%
- 3 stars
3.11%
- 2 stars
0.23%
- 1 star
0%
New to Business Strategy? Start here.
Open new doors with Coursera Plus
Unlimited access to 7,000+ world-class courses, hands-on projects, and job-ready certificate programs - all included in your subscription
Advance your career with an online degree
Earn a degree from world-class universities - 100% online
Join over 3,400 global companies that choose Coursera for Business
Upskill your employees to excel in the digital economy
Frequently asked questions
Access to lectures and assignments depends on your type of enrollment. If you take a course in audit mode, you will be able to see most course materials for free. To access graded assignments and to earn a Certificate, you will need to purchase the Certificate experience, during or after your audit. If you don't see the audit option:
The course may not offer an audit option. You can try a Free Trial instead, or apply for Financial Aid.
The course may offer 'Full Course, No Certificate' instead. This option lets you see all course materials, submit required assessments, and get a final grade. This also means that you will not be able to purchase a Certificate experience.
When you enroll in the course, you get access to all of the courses in the Specialization, and you earn a certificate when you complete the work. Your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile. If you only want to read and view the course content, you can audit the course for free.
If you subscribed, you get a 7-day free trial during which you can cancel at no penalty. After that, we don’t give refunds, but you can cancel your subscription at any time. See our full refund policy.