مع نهاية المشروع ده، هتقدر تختار الobjective الافضل للحملة الإعلانية بتاعتك على Facebook باستخدام ال-Ads Manager على Facebook Business Manager. على مدار المشروع، هتقدر تحدد , تفرق بين, و تستخدم ال١١ نوع المختلفين للobjectives الخاصة بحملات Facebook والفرق بينهم.
Recommended experience
What you'll learn
هتقدر تعرف الفرق بين Awareness, Consideration and Conversion.
هتقدر تختار ال Ad Campaign Objective الصح عشان تحقق اهداف لل brand أو client
هتقدر تحدد , تفرق بين, و تستخدم ال١١ نوع المختلفين للobjectives الخاصة بحملات Facebook والفرق بينهم.
Skills you'll practice
Details to know
Add to your LinkedIn profile
Only available on desktop
See how employees at top companies are mastering in-demand skills
Learn, practice, and apply job-ready skills in less than 2 hours
- Receive training from industry experts
- Gain hands-on experience solving real-world job tasks
- Build confidence using the latest tools and technologies
About this Guided Project
Learn step-by-step
In a video that plays in a split-screen with your work area, your instructor will walk you through these steps:
الفرق بين مراحل الحملات الإعلانية وعمل حملات ال Reach والBrand Awareness
عمل حملة Traffic وإضافة الCall-to-action
عمل حملات Engagement بأنواعها وهي Engagement, Page Likes و Event responses
Optional: Practice Activity
عمل حملات بهدف الApp Installs و الVideo View
عمل حملات الmessages والLead generation
عمل كل الحملات الخاصة بالConversion
Optional: Practice Activity
Recommended experience
فكرة سابقة عن ال Facebook Business Manager لتشغيل حملاتهم الإعلانية.
8 project images
Instructor
Offered by
How you'll learn
Skill-based, hands-on learning
Practice new skills by completing job-related tasks.
Expert guidance
Follow along with pre-recorded videos from experts using a unique side-by-side interface.
No downloads or installation required
Access the tools and resources you need in a pre-configured cloud workspace.
Available only on desktop
This Guided Project is designed for laptops or desktop computers with a reliable Internet connection, not mobile devices.
Why people choose Coursera for their career
You might also like
Macquarie University
Alfaisal University | KLD
Coursera Project Network
Alfaisal University | KLD
New to Marketing? Start here.
Open new doors with Coursera Plus
Unlimited access to 10,000+ world-class courses, hands-on projects, and job-ready certificate programs - all included in your subscription
Advance your career with an online degree
Earn a degree from world-class universities - 100% online
Join over 3,400 global companies that choose Coursera for Business
Upskill your employees to excel in the digital economy
Frequently asked questions
By purchasing a Guided Project, you'll get everything you need to complete the Guided Project including access to a cloud desktop workspace through your web browser that contains the files and software you need to get started, plus step-by-step video instruction from a subject matter expert.
Because your workspace contains a cloud desktop that is sized for a laptop or desktop computer, Guided Projects are not available on your mobile device.
Guided Project instructors are subject matter experts who have experience in the skill, tool or domain of their project and are passionate about sharing their knowledge to impact millions of learners around the world.