What Is Programming? And How To Get Started
January 28, 2025
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Intermediate level
At least 2 years of professional work experience
(26 reviews)
Recommended experience
Intermediate level
At least 2 years of professional work experience
Disruptive Innovation
Blue Ocean Strategy
International Strategy
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The 21st century competitive landscape is characterized by rapid technological change and globalization. How do companies compete and succeed in such an environment? First, companies must engage in continuous innovation to sustain their competitive advantage. This course is designed to equip students with a deep understanding of why innovation is paramount in the 21st-century landscape and how it influences the way companies compete today. Through a comprehensive exploration of topics like technology adoption life cycle, the product life cycle, disruptive innovation and blue ocean strategy, students will gain the knowledge and skills needed to thrive in a rapidly evolving marketplace. Second, companies must take advantage of the extraordinary opportunities that globalization presents and develop strategies to expand abroad and compete there. In this course, students will develop a deep understanding of how to analyze and evaluate international markets, select the best markets to enter, choose the optimal mode of entry and develop a strategy to compete in international markets.
Upon successful completion of this course, you will be able to: - Articulate the significance of innovation in the 21st-century competitive landscape, delineate the factors affecting technology adoption and apply their understanding of the product life cycle stages to make informed strategic decisions regarding strategy. - Articulate the concept and theory of disruptive innovation and apply this understanding to evaluate and propose strategies for how incumbents can effectively respond to disruptive changes in their industry. - Articulate the fundamentals of Blue Ocean Strategy, including its core concepts of Non-customers and Value Innovation, and explain how new market spaces could be created. - Articulate the rationale behind companies expanding into international markets, demonstrate knowledge of how to analyze international markets, and how to select international markets. - Articulate the various non-equity and equity entry modes for international markets and integrate this knowledge to comprehend and explain strategic approaches for effectively competing in international markets.
Welcome to Innovation and International Strategy! In today's rapidly evolving business environment, staying ahead of the competition is more challenging than ever before. To navigate this dynamic landscape successfully, it is essential to have a comprehensive understanding of several key factors. By the end of Module 1, you will be equipped with valuable insights that can help you navigate the complex and competitive landscape of the 21st century.
6 videos5 readings4 assignments1 discussion prompt
The concept of disruptive innovation has emerged as a pivotal force reshaping industries and challenging the status quo. In this module, we will delve into the core objectives of understanding and explaining disruptive innovation, comprehending the theory that underpins it, and exploring the various strategies that incumbents can employ in response to this disruptive force.
4 videos4 readings4 assignments
The pursuit of sustainable competitive advantage has become more challenging than ever. In response to this dynamic environment, innovative strategic frameworks have emerged to guide organizations towards new horizons of growth and profitability. Among these groundbreaking concepts is the Blue Ocean Strategy, a transformative approach that encourages businesses to chart unexplored waters and create untapped market spaces. In this introduction, we will embark on a journey to explore the fundamental objectives of our module in three distinct parts.
4 videos5 readings4 assignments
Businesses are constantly seeking opportunities beyond their domestic borders. The decision to expand into international markets is not taken lightly, as it involves a myriad of complexities and considerations. In this module, we will delve into the critical aspects of international market expansion, exploring why companies embark on this journey, the methods for analyzing potential international markets, and the strategic process of selecting target markets.
4 videos4 readings4 assignments
Expanding into international markets has become a strategic imperative for many companies seeking growth and sustainability. However, the path to internationalization is not one-size-fits-all; it requires a nuanced understanding of various entry modes and strategies to navigate the complexities of foreign markets successfully.
4 videos4 readings4 assignments
This module contains the summative course assessment that has been designed to evaluate your understanding of the course material and assess your ability to apply the knowledge you have acquired throughout the course. Be sure to review the course material thoroughly before taking the assessment.
1 assignment
We asked all learners to give feedback on our instructors based on the quality of their teaching style.
Illinois Tech is a top-tier, nationally ranked, private research university with programs in engineering, computer science, architecture, design, science, business, human sciences, and law. The university offers bachelor of science, master of science, professional master’s, and Ph.D. degrees—as well as certificates for in-demand STEM fields and other areas of innovation. Talented students from around the world choose to study at Illinois Tech because of the access to real-world opportunities, renowned academic programs, high value, and career prospects of graduates.
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This course is part of the following degree program(s) offered by Illinois Tech. If you are admitted and enroll, your completed coursework may count toward your degree learning and your progress can transfer with you.¹
This course is part of the following degree program(s) offered by Illinois Tech. If you are admitted and enroll, your completed coursework may count toward your degree learning and your progress can transfer with you.¹
Illinois Tech
Degree · 12-24 months
¹Successful application and enrollment are required. Eligibility requirements apply. Each institution determines the number of credits recognized by completing this content that may count towards degree requirements, considering any existing credits you may have. Click on a specific course for more information.
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