This course is structured to provide students with an opportunity to practice the process of starting a venture, and learn to grow, and sustain innovative businesses. It begins with cultivating an entrepreneurial mindset and progresses through design thinking, customer discovery, and strategic financial planning. Each module is designed to build on the previous, incorporating elements like global market positioning and ethical business practices. Students will conclude the course by learning to effectively communicate their business ideas through compelling pitches aimed at securing funding and driving business growth. All students will form teams of 3-4 students and undertake a project intended to become a real business.
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August 2024
33 assignments
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There are 9 modules in this course
Welcome to New Technology Ventures! This course is structured to provide students with an opportunity to practice the process of starting a venture, and learn to grow, and sustain innovative businesses. It begins with cultivating an entrepreneurial mindset and progresses through design thinking, customer discovery, and strategic financial planning. Each module is designed to build on the previous, incorporating elements like global market positioning and ethical business practices. Students will conclude the course by learning to effectively communicate their business ideas through compelling pitches aimed at securing funding and driving business growth. All students will form teams of 3-4 students and undertake a project intended to become a real business. This module introduces students to the foundational concepts of innovation, focusing on the importance of an entrepreneurial mindset and design thinking. Learners will explore real-world examples to examine how ethics and innovation are linked in business success.
What's included
9 videos6 readings4 assignments1 discussion prompt
Learn to build high-performance teams and establish company values that reflect the startup’s mission and market strategy. This module also addresses the nuances of cofounder relationships, providing strategies for conflict resolution and collaborative success.
What's included
7 videos5 readings4 assignments
Students apply design thinking and AI tools to generate, develop, and refine innovative business ideas. This module emphasizes practical applications while seeking to solve real-world problems.
What's included
7 videos6 readings4 assignments
This module equips students with the skills to perform thorough market research and develop strategies for entering competitive global markets. It covers practical tools for analyzing competitors, understanding market dynamics, and consumer behavior.
What's included
7 videos5 readings4 assignments
This module focuses on developing innovative business models with consideration of legal and regulatory requirements, preparing students to craft business models that address real customer needs. Lessons include practical applications using the Lean Canvas and strategies for intellectual property protection.
What's included
8 videos5 readings4 assignments
This module equips students with the skills to engage deeply with potential customers through interviews and prototype engagement. Students will learn how to conduct iterative cycles of customer feedback, applying insights to refine their solutions, thereby achieving problem-solution fit.
What's included
9 videos5 readings4 assignments
Students will learn to develop financial plans and models that illustrate potential growth and scalability for startup ventures. This module covers various strategies for securing startup funding, including venture capital, angel investment, and crowdfunding.
What's included
12 videos5 readings4 assignments
Students will demonstrate the ability to craft and deliver compelling pitches, utilizing storytelling to effectively communicate business value, generate sales, and secure investment.
What's included
8 videos5 readings4 assignments
This module contains the summative course assessment that has been designed to evaluate your understanding of the course material and assess your ability to apply the knowledge you have acquired throughout the course.
What's included
1 assignment
Instructor
Offered by
Recommended if you're interested in Entrepreneurship
University of Maryland, College Park
IE Business School
University of Maryland, College Park
Coursera Instructor Network
Build toward a degree
This course is part of the following degree program(s) offered by Illinois Tech. If you are admitted and enroll, your completed coursework may count toward your degree learning and your progress can transfer with you.¹
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