What Is Programming? And How To Get Started
January 28, 2025
Article
(22 reviews)
Recommended experience
Beginner level
Foundational marketing understanding, CRM familiarity, customer service grasp, interest in consumer behavior and business impact.
(22 reviews)
Recommended experience
Beginner level
Foundational marketing understanding, CRM familiarity, customer service grasp, interest in consumer behavior and business impact.
Identify the key factors that influence customer retention.
Apply customer service best practices to enhance customer satisfaction.
Evaluate consumer behavior to improve retention strategies.
Apply feedback analysis and understand consumer behavior to improve retention tactics.
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This course provides a comprehensive understanding of the strategies and practices that drive client retention and transform customers into loyal advocates. It covers the foundational concepts of customer retention, loyalty programs, customer satisfaction, marketing strategies, CRM, customer service, feedback analysis, consumer behavior, brand loyalty, and retention tactics.
This course caters to team leaders, supervisors, and managers responsible for individuals and teams, as well as professionals in marketing, customer service, CRM, business owners, and brand coordinators. Whether overseeing teams or directly involved in marketing and customer service functions, individuals in these roles will benefit from gaining insights into enhancing customer retention strategies. Participants should have a basic understanding of marketing concepts and familiarity with CRM systems to engage effectively with the course material. An understanding of customer service principles is also beneficial for comprehending strategies aimed at improving customer satisfaction. Moreover, an interest in consumer behavior and its impact on business is essential for gaining a comprehensive understanding of the topics covered. Upon completing this course, learners will be equipped to identify the key factors influencing customer retention and apply best practices in customer service to enhance customer satisfaction. They will also gain the ability to evaluate consumer behavior effectively to inform retention strategies and apply feedback analysis techniques to improve retention tactics.
This course provides a comprehensive understanding of the strategies and practices that drive client retention and transform customers into loyal advocates. It covers the foundational concepts of customer retention, loyalty programs, customer satisfaction, marketing strategies, CRM, customer service, feedback analysis, consumer behavior, brand loyalty, and retention tactics.
12 videos4 readings1 assignment2 discussion prompts
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Kennesaw State University
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S.P. Jain Institute of Management and Research
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22 reviews
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Reviewed on Nov 10, 2024
I found this course to be very useful, and user friendly.
Reviewed on Feb 2, 2025
Marta's experience, knowledge and expertise add so much value and authenticity to this fantastic overview of key elements impacting customer retention and customer service/support best practices!
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