Overall, this course was really intuitive. It has really shaped my understanding whenit comes to marketing, advertising and public relations, and I look forward to the other cousrses so as to access the capstone project to enable me test my knowlege.

i like this course, profesor performance and looking forward to the capstone project to practise my studying & learning. Meanwhile, i hope it could be have more project samplings are more better to understanding well and keep in mind the concept.

It is an excellent course that gives you a holistic view of integrated marketing communications. My heartiest congratulations to all the instructors who have framed the course. I benefited a great deal from the course

---- Avijit Chatterjee

I have been well informed on Integrated Marketing Communication. The knowledge will help me get better at my job and also position me for a better opportunities. Thank you IE BUSINESS SCHOOL AND COURSERA for an impacting knowledge.

I highly recommend this course to anyone interested in marketing. It exceeded my expectations in every way and I am truly grateful to the professors for their dedication and expertise. Thank you for an amazing learning experience!

I am so greatful to have enrolled in this course. This has helped me learn fresh ideas about effective brand management, advertising and sales promotions. Tools provided are practical and are very useful in real life scenario.

Very Insightful and detailed! I loved every minute of it and learned so much. The encouragement emails to keep going was the highlight for me since I really have my hands full! Guest Speakers , was another fav moment for me..

it's a well taught course with relevant and memorable examples that aid the learning process. i have gained much from this course and will be looking to use this in practice. thank you Eda Sayin and the ie business school.

This course was the best one of the whole Marketing Implementation Mix Specializations in my opinion! I learned alot of new and very interesting facts about the world of marketing! I especially enjoyed the interviews.

Very Interesting and exciting. The professor did a great job in explanation, and there was a lot of very in-depth reading materials alongside the easy-to-understand videos. I really enjoyed this course

It has the fundamental concepts of Integrated Marketing Communications. It is easy, engaging, and fun. This is a good solution if you want to learn something new and improve in the marketing field.

If you are looking for having a good command over the marketing scenarios as well as the knowledge for applying the various marketing course then this course will be the best one to consider .

Nice materials to learn from and great faculty specially Professor Eda Sayin(course instructor) who has being an inspiration to me to learn more practically than being in books...! :)

Gives a really good overview on different marketing channels and strategies. It does not go deep into any of those, though for high level understanding really recommend it!

Very enjoyable course through and through. The use of audio, visuals was brilliant, as were the interviews with industry experts and top officials from reputed companies.

I really enjoyed the course. After this module I decided to take the specialization. It is full of insights, good source of information and really added knowledge to me.

I enjoyed it. Its a great course and it covers a lot of stuffs in marketing communications. Real live interviews of marketing agencies with the latest marketing trends.

It is a wonderful course with the Industry People sharing their knowledge and experience. A special Heartfelt Thank you to Dear Madam for designing a wonderful Course.

Wow! Enjoyed every single moment of this course. It's so on point! So informative! The lecturer explains it all so well.

Thanks a lot for your work and for this course!

I feel like I learned so many applicable things taking course. I have so many notes to reference for my career path. I will definitely take another course here soon!

Very professional prepared course and is easy to understand for everybody. I highly recommend this course to those who want to gain more practical knowledge.

Its is a very informative course, where we can enhance our knowledge related to IMC, being a faculty of IMC its made me to upgrade myself with new concepts.

Amazing journey where we see lot of real examples and amazing interviews that makes the learning process much more interesting. Do Recommend . Thanks Eda!

These course was super insightful. I did not have a clue about the marketing process before, but now I have the confidence to take on multiple campaigns!

Un curso excelente, dinámico y muy interesante para aprender más sobre las comunicaciones del marketing y diversos aspectos que se guardan tras de ellas.