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Learner Reviews & Feedback for Introduction to Digital Marketing by University of California, Irvine

4.7
stars
162 ratings

About the Course

Although traditional marketing strategies are still used, companies continue to shift their focus to digital approaches such as search engines, social media. These technologies take into account the journey of the customer and how they make their purchase decisions. It is important for marketers to have an understanding of digital marketing strategies and familiarize themselves with the key technologies underlying them. This course will offer students a panoramic view of digital marketing and provide insights into key strategies using Internet-based platforms. In addition, it will focus on content that resonates with consumers that helps businesses differentiate themselves in competitive markets....

Top reviews

GM

Jul 23, 2023

Quick overview of digital marketing. What to look for, and how to apply basics to your company to make an impact on your organic ranking and growth and increase your overall company image.

AA

Sep 29, 2024

This was my first online course! I had a great experience and earned my certificate

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26 - 34 of 34 Reviews for Introduction to Digital Marketing

By Ritesh M

Apr 22, 2024

excellent

By Ömer Y

Aug 20, 2022

thank you

By shahzaib

Jan 26, 2022

SEO PPC

By RAHUL K

Aug 30, 2024

great

By AMJADUL I B

Oct 29, 2024

good

By AMANI A M A A A M A

Sep 30, 2024

ا

By David B O

Apr 22, 2024

The course was interesting, straight forward and I enjoyed it

By inakwu s

Aug 26, 2024

It was an amazing experience acquiring a knowledge via this course

By Andrea A S

Jun 20, 2022

Solo en inglés