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Learner Reviews & Feedback for Management of Fashion and Luxury Companies by Università Bocconi

4.7
stars
5,993 ratings

About the Course

Learn how fashion and luxury companies work and understand their brands, products, retail, and communication strategies. Travel through
business models, international development, and product categories with industry influent experts. Adopting a case-study approach, the
course presents strategic brand management in luxury and fashion companies as a balancing act: tradition vs. innovation, expertise vs.
experimentation, casual vs. stylish; in order to increase the brand value by nurturing the brand heritage and at the same time staying fresh,
relevant, and contemporary in the global marketplace. Topics such as the impact of new retail channels, new media channel...
...

Top reviews

LN

Apr 19, 2020

Excellent Course! Love how you can study at your own pace. It provides an abundance of information for both fashion & luxury management as well as building your own fashion &/or luxury brand.

VK

Jan 30, 2020

It's a great course for those who'd like to understand the the way fashion industry is organized; what's the key factors in marketing of fashion and luxury brands; what's important in communication.

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601 - 625 of 1,436 Reviews for Management of Fashion and Luxury Companies

By Passant N N

Aug 3, 2017

The best course ever, thank you all for making this opportunity to studying it

By Vibhanshu S

Feb 19, 2023

Very insightful for anyone who does not understand fashion and luxury market.

By Laura S

May 23, 2020

Very detailed in different luxury business areas. Excellet! HIghly recommend!

By Erik F

May 6, 2020

Interesting course that gives a well structured view of the luxury management

By Yasmina H

May 20, 2020

Offered detailed insight into the management of fashion and luxury companies

By Tamara M

May 12, 2020

I learned a lot about luxury companies! thanks for this incredible course :)

By Ricardo B

May 8, 2020

This course was amazing, well explained, material on point and very helpful!

By Paola G

Jan 12, 2016

I loved this course, the content is good, has a lot of interviews and cases.

By DOMINIQUE B

Jan 5, 2021

The most complete and concrete course for understanding the luxury industry

By Jimmy D

Nov 8, 2020

Very useful insights with challenging questions in quiz, I highly recommend

By vishal s

Jul 8, 2020

Great Insights, Methodical teaching and covers the entire industry spectrum

By Fernando A E

Oct 31, 2023

really interesting course, looking forward to learn more from the subject

By Khadija M

Jun 8, 2021

best course for fashion bussines and managment skills highly recommended

By Mariyam

Oct 9, 2020

i really liked the course and way of teaching learned too many new things

By Luciano M S

Sep 16, 2018

Excellent course from the top Italian university, the Bocconi University.

By Cheryl C

Dec 20, 2017

Thoroughly enjoyed the contents of this course and the learning material.

By GABRIEL P

Feb 6, 2024

It is a very insightful course, and the teachers are very knowledgeable.

By Aida G P T

Oct 14, 2022

I enjoyed the content of the course and the quality of the information!

By Yousuf M

Sep 2, 2021

It was realy great to learn management of Fashion and Luxury Companies !

By Bhavna A

Jun 6, 2020

an excellent course that updates you about the industry. Thanks Coursera

By Wong C H

Apr 25, 2020

This course is worth to learn to increase my brand management knowledge.

By Maria B L d F M

Feb 16, 2020

Excellent course with an incredible pedagogical method. I wait for more!

By BySan M

Feb 10, 2016

Very well explained course... All about fashion and its business models.

By marcos m

Sep 25, 2023

Amazing content. Corresponds to what was proposed, exceeds expectations