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Learner Reviews & Feedback for Management of Fashion and Luxury Companies by Università Bocconi

4.7
stars
5,989 ratings

About the Course

Learn how fashion and luxury companies work and understand their brands, products, retail, and communication strategies. Travel through
business models, international development, and product categories with industry influent experts. Adopting a case-study approach, the
course presents strategic brand management in luxury and fashion companies as a balancing act: tradition vs. innovation, expertise vs.
experimentation, casual vs. stylish; in order to increase the brand value by nurturing the brand heritage and at the same time staying fresh,
relevant, and contemporary in the global marketplace. Topics such as the impact of new retail channels, new media channel...
...

Top reviews

LN

Apr 19, 2020

Excellent Course! Love how you can study at your own pace. It provides an abundance of information for both fashion & luxury management as well as building your own fashion &/or luxury brand.

VK

Jan 30, 2020

It's a great course for those who'd like to understand the the way fashion industry is organized; what's the key factors in marketing of fashion and luxury brands; what's important in communication.

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976 - 1000 of 1,436 Reviews for Management of Fashion and Luxury Companies

By Devautour

Apr 29, 2018

Merci beaucoup !

By Alejandra E E

Apr 20, 2017

Excellent course

By Mariana P G

Dec 7, 2015

It was excellent

By Seguy M W

Nov 3, 2020

Very useful !!!

By Heather M

Sep 23, 2020

Very Insightful

By Hamza A E

Apr 16, 2020

Perfect course.

By 宜廷蔡

Dec 10, 2019

Very usefull!!!

By Subhajit M

Jan 5, 2019

Very insightful

By carlos e c

Aug 24, 2018

You'll love it!

By Roberta L

Jun 27, 2017

amazing course!

By Alex P M

Feb 2, 2017

Excelente curso

By THIAGO A Q D O D S

Jun 28, 2022

Great course !

By ADAM A

Dec 22, 2021

merci coursera

By aoife k

Oct 31, 2021

Amazing Course

By Agnieszka K

May 26, 2021

Thank You!!!!

By Chenjun Z

Aug 9, 2020

非常棒的一门课,学到了很多!

By Ifunanya o

Oct 14, 2016

very educative

By marco C

Mar 3, 2023

Excellent!!!!

By Cristina I M

May 19, 2022

Great Course!

By Ahmed M

Jan 29, 2022

eman metwally

By MARIA V

Mar 16, 2021

Great Course!

By Natalia G

Jun 10, 2020

Great course!

By Tobias R

Mar 31, 2020

good overview

By Maria F

Mar 2, 2019

Great course!

By Matteo D M

Oct 14, 2018

Great course!