Chevron Left
Back to Management of Fashion and Luxury Companies

Learner Reviews & Feedback for Management of Fashion and Luxury Companies by Università Bocconi

4.7
stars
5,891 ratings

About the Course

Learn how fashion and luxury companies work and understand their brands, products, retail, and communication strategies. Travel through business models, international development, and product categories with industry influent experts. Adopting a case-study approach, the course presents strategic brand management in luxury and fashion companies as a balancing act: tradition vs. innovation, expertise vs. experimentation, casual vs. stylish; in order to increase the brand value by nurturing the brand heritage and at the same time staying fresh, relevant, and contemporary in the global marketplace. Topics such as the impact of new retail channels, new media channels, and new business declinations for the brand and emerging markets will be discussed in the course....

Top reviews

PM

Mar 1, 2017

What a great resource for both Fashion and Business Students around the world. I am a student in London using this resource to further my knowledge and Iove it. I will continue using and supporting.

VK

Jan 30, 2020

It's a great course for those who'd like to understand the the way fashion industry is organized; what's the key factors in marketing of fashion and luxury brands; what's important in communication.

Filter by:

1251 - 1275 of 1,413 Reviews for Management of Fashion and Luxury Companies

By Bhuvan T

Mar 29, 2016

Great entry level course for anyone wanting to learn about how fashion and luxury companies operate.

By Joao P G C

Nov 8, 2022

To be perfect the course need to be updated - many of the information is from almost 10 years ago.

By evan p g

Aug 10, 2020

Thankyou for this course, it gave me a lot of insight and new information towards fashion industry

By Carolina S

Jun 7, 2020

Excellent course for anyone who wants to learn more about the business side of fashion and luxury.

By Camila G

May 14, 2020

The couse is really nice,but they should update it because the reports change a lot after 7 years.

By OLIMPIA N

May 13, 2020

REALLY INTERESTING, BUT IT NEEDS TO BE UPDATED EVERY YEAR DUE TO THE FAST CHANGE OF LUXURY SECTOR

By Sara F

Apr 20, 2020

Thank you for this course it helped me to learn about different point of view fashion as business

By Riho K

Apr 25, 2022

Great contents to learn fashion luxury management but information(license) is a little bit old.

By Trang N

Aug 26, 2021

The course covers a wide range of information, however, I would expect more in-depth knowledge.

By Sheila C

Oct 20, 2017

Too much theory. It would be better to find some way in order to have more practic exercises.

By Shenxian M

Aug 10, 2016

very interesting and inspiring; the assignment is good but could test our knowledge deeper.

By Michelle B

Mar 7, 2018

Great course for learning about the industry. Course could have used a bit more structure.

By Jacopo F

Apr 16, 2020

Very Interesting, well explained and easy to follow.

It broad your orizons.

Thanks a lot.

By Daniel A

Aug 21, 2023

Buen curso. Se aprende de forma inicial cómo funciona el sector de la moda y el lujo.

By Stuti S

Aug 30, 2021

This course had increase my knowledge and gave a new direction to my thought process.

By Mariam M

Feb 15, 2018

Good material, interesting topics, understandable lessons. I found it easy and useful

By Alessia A

Nov 25, 2020

Interesting course to be taken as an introduction into fashion and luxury business!

By Tianna H

May 17, 2018

Great introduction course for fashion enthusiasts! Professional and fun~~Recommend

By mercy a

Sep 8, 2022

very good content taught here,plus the examples were very informative. thank you

By I-Shiuan C

Sep 17, 2019

You can learn the fundamental knowledge of the fashion industry from this course.

By Paulina S

May 17, 2021

muy bueno, entretenido, me sirvió para organizar las ideas de marketing de lujo.

By Antonella M

May 29, 2020

Un corso molto interessante, per conoscere e addentrarsi nel settore della moda

By Sandra M

Apr 25, 2017

Very informative ! Could use a section with a little bit more figures analysis !

By Andrea F

May 3, 2020

Very interesting course to be able to understand the fashion and luxury world.