Learner Reviews & Feedback for Market Research and Consumer Behavior by IE Business School
About the Course
Top reviews
NS
Jun 28, 2020
Nice and systematic presentation of the contents help to gain the knowledge to anyone.
Really nice and helpful for me , it develops a basic ideas of market and customer relations understanding.
DV
Oct 18, 2018
This is a very complete course, with a lot of interesting concepts. People without formal studies on marketing who want to have overall, strong and relevant understanding should start right here!
876 - 900 of 1,024 Reviews for Market Research and Consumer Behavior
By Zijie Z
•Jan 31, 2022
Good info but too basic and academic. The later part of the course lacks of examples to better understand the theories.
By Uddhav D K
•Apr 18, 2020
Average course. Many times it happens that the questions asked in the quizzes are not covered in the teaching videos.
By Abhinav L
•Nov 3, 2024
The coverage of market research and consumer behavior is not in depth; ideally this course can be split into two.
By Ramy e
•Sep 21, 2020
Thanks for this course.
from my point of view it just head lines and need to be more specified with more activity.
By Renzo V A
•May 26, 2020
I think this is a good course, but I felt that it has too much theoretical information without real examples.
By Monojit D
•Oct 26, 2019
The course is well explained however it could have been better if more visual aids are added in explanation.
By Prabhav M
•Jun 9, 2020
Not worthy of putting time & effort, poor examples, limited thinking of examples, not well structured.
By Dhiraj B
•Jun 22, 2020
not really something out of the box,repetative information was told but a good course for beginners
By RAGHAVI K
•Apr 21, 2020
videos are partly completed....it would be better if the information is more with numrous examples
By Rajneesh A
•Jul 11, 2017
There should be more live examples for this. It had all the big terms but no explanantion for them
By Deleted A
•Oct 22, 2020
A lot of good information but very fast-paced and sometimes not explained in real-life examples.
By Archish A
•May 26, 2020
Though the course covered quite a few topics, the in-depth coverage of topics could be improved.
By Sara H
•Aug 4, 2017
More deep explanation was needed at the week four. with more examples related to exam questions.
By Luis E S
•Jun 4, 2021
Courses only scratches the surface of the topic, more expert interviews needed and readings.
By Fang S
•May 27, 2018
Except for the fact that the lecture was talking too fast with accent, this course is great!
By Evaldas K
•Nov 27, 2017
Very little information of everything. Very often something is mentioned and not explained.
By YULIA A
•Apr 24, 2020
Half of the course feels like a high-school level, not enough examples, and SO many typos
By Natalia B
•Dec 16, 2019
Information is given just as a list of some points without descriptions and explanations.
By Abhinav K
•Oct 4, 2019
It was good but it need more explanation, specially regarding consumer behaviour.
By RAGHUNANDAN K
•Jul 28, 2021
PPT not shared as resources, examples not given while explaining some concepts
By Mario V
•Apr 25, 2020
Basic concepts, not very well explained, specially in the weeks 3 and 4.
By Beatriz M
•Nov 8, 2020
I think is was too basic and easy to pass withour putting much effort.
By Hsu M N
•Jul 7, 2020
Knowing more about behavior of customer is the benefit of this course.
By Kristoff P
•Aug 7, 2017
I taught it would have been more about methodology of Market research
By Maria C O A
•Jul 18, 2020
Would have been very useful to have more examples on a real frame.