Semana 1) Definirá las estrategias, objetivos y tácticas de Marketing Relacional y cómo esto se vincula con el correspondiente ecosistema de Marketing Digital.
Proyecto Final - Programa Especializado en Marketing Digital
Proyecto Final - Programa Especializado en Marketing Digital
This course is part of Marketing Digital Specialization
Instructor: Sebastián Camiser
5,617 already enrolled
Included with 
Gain insight into a topic and learn the fundamentals.
4.9
(68 reviews)
Beginner level
No prior experience required
8 hours to complete
3 weeks at 2 hours a week
Flexible schedule
Learn at your own pace
Details to know
Shareable certificate
Add to your LinkedIn profile
Taught in Spanish
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This course is part of the Marketing Digital Specialization
When you enroll in this course, you'll also be enrolled in this Specialization.
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There are 4 modules in this course
¡Bienvenido a la semana 1 del Proyecto Final de la especialización de Marketing Digital. Al finalizar esta semana lograrás definir las estrategias, objetivos y tácticas de Marketing Relacional y cómo esto se vincula con el correspondiente ecosistema de Marketing Digital.
What's included
6 videos3 readings1 peer review2 discussion prompts
Estás en la segunda semana del proyecto final, cuando finalices la semana habrás logrado definir una estrategia de contenidos en base a los códigos de alguna de las redes sociales que fuimos estudiando en el curso de Estrategias de Redes Sociales.
What's included
5 videos1 reading1 peer review1 discussion prompt
¡Ya estás en la semana 3! Al finalizar esta semana habrás logrado diseñar una campaña ejemplo de Google Adwords. También lograrás diseñar anuncios acorde a las mejores prácticas recomendadas.
What's included
9 videos3 readings1 peer review1 discussion prompt
¡Felicitaciones por haber llegado a la última semana! Al finalizarla habrás logrado diseñar una campaña ejemplo en Compra Programática.
What's included
4 videos1 peer review2 discussion prompts
Instructor
Instructor ratings
4.9 (16 ratings)Offered by
Recommended if you're interested in Marketing
Coursera Project Network
Coursera Project Network
Universidad de los Andes
Universidad de Palermo
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Showing 3 of 68
MT
5
Reviewed on Jan 21, 2021
Maravilloso curso, un repaso adecuado de los 4 cursos iniciales.
TZ
5
Reviewed on Nov 7, 2020
un tema apasionante, muy bien explicado y con detalle.. solo incluiria como aumentar el numero de seguidores en cada red, pero todo excelente!!!
A
5
Reviewed on Aug 5, 2021
Curso con contenido y conceptos muy interesantes y provechosos sobre marketing. Una excelente base para incorporarse al mundo del Marketing Digital.
New to Marketing? Start here.
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Frequently asked questions
Access to lectures and assignments depends on your type of enrollment. If you take a course in audit mode, you will be able to see most course materials for free. To access graded assignments and to earn a Certificate, you will need to purchase the Certificate experience, during or after your audit. If you don't see the audit option:
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