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Learner Reviews & Feedback for Introduction to Personal Branding by University of Virginia

4.4
stars
8,683 ratings

About the Course

Though the concept of personal branding isn't new, questions remain about how to create one and, more importantly, what it means to maintain and inhabit that brand. Learners will: o Understand both what personal branding means and what it means to inhabit their brand o Establish themselves on at least three social media platforms o Create a mission statement for their personal brand o Build a board of directors for their brand o Become familiar with the basics of digital security and reputation management o Create a system for on-going brand maintenance Join instructor Kimberley R. Barker as she provides a warm, supportive atmosphere in which learners are encouraged to intensively explore themselves in order to create a personal brand that authentically and effectively communicates their values and professional gifts. Together we will build a strong community in which to provide encouragement and feedback, and support each other as learners pursue their goal of successful brand creation....

Top reviews

SS

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Hi Coursera team, Thank you for offering such a unique topic. Thanks a lot to Kimberly R. She is just amazing person with lots of information and her course delivery is fantastic. God bless you.

SD

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excellent teaching , Short and to the point lectures . The reading material shared was fantastic! Ms Barker herself was very elegant. Learnt a lot! THANK YOU FOR THIS. Its the need of the hour.

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Mar 17, 2018

good

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Nov 30, 2016

Nice

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Nov 15, 2020

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Sep 21, 2020

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Jun 17, 2020

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By Stephen D B

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Apr 26, 2020

In reading other's comments on the course in regards to the need for more information pertaining to analytical, SEO, marketing, etc., I think that these comments are too critical. The course is an introduction to personal branding. Typically, introductory courses are for providing a broad overview and basic understanding of a concept and/or subject matter. The course does just that and gives the student the basics to allow them to consider areas of study that they wish or may need more detail. Professor Barker provides just that, an outline on how to begin your own personal branding strategy and journey. If you have already established your brand and want more information in the other subject areas, then you should consider looking for courses on the specific subject matter you feel you need acquiring further knowledge. Again the Course title is "Introduction to Personal Branding," not expert marketing or how to establish analytics for your website, etc.