Collaboration and communication are at the core of a Product Owner's function in driving product success. Communicating effectively is essential in handling stakeholders, building collaboration, and delivering customer value.
Product Owner: Communications & Stakeholder Management
This course is part of IBM Product Owner Professional Certificate
Instructors: Skill-Up EdTech Team
Included with
Recommended experience
What you'll learn
Effective communication strategies to represent the Voice of the Customer within Agile teams and organizations.
Stakeholder engagement strategies to gather feedback, validate assumptions, make effective decisions, and influence results.
Negotiation and conflict resolution skills to navigate competing priorities and viewpoints effectively.
Facilitation and leadership skills to effectively lead product discovery sessions, collaborative workshops, and decision-making processes.
Skills you'll gain
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There are 4 modules in this course
This module introduces you to the foundational concepts of collaboration and communication essential for Product Owners. You will gain insight into the communications model, understanding its critical role in ensuring project success, along with best practices for effective communication. Through various expert interviews and practical exercises, you will explore the differences between collaboration and communication, as well as the components of a product vision. Additionally, you will learn about the importance of effective communications planning and how to create a communication matrix that enhances your role as a Product Owner.
What's included
3 videos2 readings2 assignments2 plugins
In this module, you will explore the foundational elements of Scrum, focusing on team dynamics, the Agile mindset, and stakeholder roles. You will gain insights into cross-functional teams, common challenges from Patrick Lencioni's "The 5 Dysfunctions of a Team," and how the Product Owner interacts with the Agile team. The module covers breaking down initiatives and epics into user stories using the INVEST model, along with practical labs for creating a prioritized product backlog and assessing team readiness. Additionally, you will learn negotiation styles and strategies for resolving conflicts, bridging the gap between marketing and Scrum, and equipping you with advanced collaboration techniques for real-world application.
What's included
8 videos1 reading3 assignments7 plugins
In this module, you will explore advanced tools and techniques for managing product deliverables, prioritizing requirements, and balancing customer needs. You'll explore virtual collaboration methods, as well as strategies for effective knowledge and document management. The module also covers essential perspectives for working across diverse roles, emphasizing problem-solving, workshop facilitation, and communication style models to support Product Owners in leading teams with varied viewpoints.
What's included
5 videos1 reading3 assignments8 plugins
This module includes a final project designed for you to practice the role of Product Owner, focusing on negotiation and collaboration skills. You will explore real-life scenarios and practice creating user stories that represent and balance the needs of the Scrum Team, key stakeholders, end users, and customers alike. You will also demonstrate how to negotiate and collaborate with the various players in the Agile process, including Scrum team roles, business stakeholders, and product users.
What's included
1 video2 readings1 assignment2 plugins
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Frequently asked questions
This course equips you with the essential skills and knowledge needed to excel as a Product Owner. You will master effective collaboration and communication techniques and strategies for creating a compelling product vision and communication plan.
This course thoroughly prepares you to excel in cross-functional teams by equipping you with effective collaboration and communication strategies. You will learn techniques to facilitate workshops, manage deliverables, and work seamlessly with DevOps teams, Scrum Masters, and individuals with diverse communication styles.
Access to lectures and assignments depends on your type of enrollment. If you take a course in audit mode, you will be able to see most course materials for free. To access graded assignments and to earn a Certificate, you will need to purchase the Certificate experience, during or after your audit. If you don't see the audit option:
The course may not offer an audit option. You can try a Free Trial instead, or apply for Financial Aid.
The course may offer 'Full Course, No Certificate' instead. This option lets you see all course materials, submit required assessments, and get a final grade. This also means that you will not be able to purchase a Certificate experience.