This comprehensive SEO program will equip you with the skills needed to excel in entry-level roles in digital marketing. You'll learn to optimize websites, enhance search rankings, and drive traffic through effective SEO strategies.
Search Engine Optimization
Gain insight into a topic and learn the fundamentals.
Beginner level
Recommended experience
11 hours to complete
3 weeks at 3 hours a week
Flexible schedule
Learn at your own pace
What you'll learn
Master SEO fundamentals and processes
Implement effective on-page and off-page SEO
Utilize Google tools like My Business and Analytics
Develop link-building and sitemap management skills
Skills you'll gain
Details to know
Shareable certificate
Add to your LinkedIn profile
Recently updated!
December 2024
Assessments
10 assignments
Taught in English
See how employees at top companies are mastering in-demand skills
Build your subject-matter expertise
This course is part of the Strategic Digital Marketing Channels - SEO & SEM Specialization
When you enroll in this course, you'll also be enrolled in this Specialization.
- Learn new concepts from industry experts
- Gain a foundational understanding of a subject or tool
- Develop job-relevant skills with hands-on projects
- Earn a shareable career certificate
Earn a career certificate
Add this credential to your LinkedIn profile, resume, or CV
Share it on social media and in your performance review
There are 2 modules in this course
This SEO program offers a strong grasp of the basics of SEO and search engine optimization, designed to equip you with essential skills in digital marketing. Learn about the evolution of search engines, their processes, and components. Understand how search engines work and the role of web directories. Dive into SEO, its advantages, barriers, and types, and enhance your digital marketing strategies. Industry experts will guide you with hands-on activities and examples that simulate common SEO tasks, helping you build your skills and prepare for the job market. Guided by industry experts, you'll engage in hands-on activities and real-world examples that simulate common SEO tasks, building practical skills to prepare you for the job market.
What's included
127 videos8 readings8 assignments
This SEO program offers a strong grasp of the basics of SEO and search engine optimization, designed to equip you with essential skills in digital marketing. Learn about the evolution of search engines, their processes, and components. Understand how search engines work and the role of web directories. Dive into SEO, its advantages, barriers, and types, and enhance your digital marketing strategies. Industry experts will guide you with hands-on activities and examples that simulate common SEO tasks, helping you build your skills and prepare for the job market. Guided by industry experts, you'll engage in hands-on activities and real-world examples that simulate common SEO tasks, building practical skills to prepare you for the job market.
What's included
1 reading2 assignments
Instructor
Offered by
Recommended if you're interested in Marketing
University of California, Davis
University of California, Davis
University of California, Davis
Simplilearn
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Frequently asked questions
You can learn Search Engine Optimization (SEO) by enrolling in comprehensive SEO courses, reading industry blogs, and practicing with real-world projects. This SEO course offers a structured approach to mastering SEO fundamentals, on-page and off-page techniques, and utilizing essential SEO tools, ensuring you're well-equipped for the digital marketing landscape.
An SEO course teaches you the strategies and techniques to optimize websites for search engines. It covers essential topics like keyword research, on-page and off-page SEO, link building, and using tools like Google Analytics and Search Console. This course ensures you gain practical skills to improve website visibility and search rankings.
Yes, SEO is a promising career with growing demand as businesses seek to enhance their online presence. It offers diverse job opportunities, competitive salaries, and the chance to work in various industries. This SEO course prepares you for a successful career in this dynamic field by providing in-depth knowledge and practical experience.