The success of modern companies depends critically on their ability to manage and respond to technological change. Innovation is continually challenging companies’ competitive advantages, giving rise to new business models, and stimulating new platform-based competition. Managers and entrepreneurs need to understand these strategic forces and how they impact firms and industries in the modern knowledge economy. This course explains how technological innovation affects the competitive dynamics of markets, and how managers and entrepreneurs alike can strategically manage these dynamics to maximize the likelihood of success.
Technology Strategy: Creative Destruction
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Technology Strategy: Creative Destruction
This course is part of Strategic Technology Management Specialization
Instructor: Deepak Somaya
3,231 already enrolled
Included with 
Gain insight into a topic and learn the fundamentals.
4.8
(49 reviews)
Beginner level
Recommended experience
11 hours to complete
3 weeks at 3 hours a week
Flexible schedule
Learn at your own pace
What you'll learn
Apply knowledge about innovation-driven patterns and lifecycles over time
Defend against and/or leverage technological disruption for business success
Analyze and innovate new business models that can disrupt existing industries and firms
Combine diverse technology and business knowledge to synthesize and implement a coherent strategic plan
Skills you'll gain
Details to know
Shareable certificate
Add to your LinkedIn profile
Assessments
5 assignments
Taught in English
See how employees at top companies are mastering in-demand skills
Build your subject-matter expertise
This course is part of the Strategic Technology Management Specialization
When you enroll in this course, you'll also be enrolled in this Specialization.
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There are 4 modules in this course
In this module, we will focus on the fundamentals of how innovation creates regular patterns in industries and markets over time.
What's included
11 videos4 readings2 assignments
In this module, we will understand the fascinating phenomenon of technological disruption – why is it that well-established leading companies are (sometimes) threatened and displaced when they face a new emerging technology?
What's included
8 videos2 readings1 assignment
In this module, we will engage in a detailed discussion on business models and the various components of a business model.
What's included
11 videos3 readings1 assignment1 peer review
In this module, we explore a major new development in the technology-led business landscape: the emergence of competition based on standards and platforms.
What's included
8 videos4 readings1 assignment1 discussion prompt
Instructor
Instructor ratings
4.6 (16 ratings)Offered by
Recommended if you're interested in Business Strategy
University of Virginia Darden School Foundation
University of Maryland, College Park
IE Business School
Fundação Instituto de Administração
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