I liked the course. It was very informative. I'd like to continue the next course, however, I will have to continue it at another time.

Wonderful Course related to Marketing Analytics primarily focusing on Customer. Great Learning Experience and useful examples are shared.

After completing this I have got an overview how we can utilize the customer data available to take various strategic business decision.

This is an excellent course for anyone who is in the domain of Management and Computer Science. This course is a must have tool to have.

Overall the course is going to be very useful fot the job im gonna be applying. Really well done; made a dry subject really interesting.

This course is awesome! I really enjoyed the course and learnt alot in business analyst in application to marketing.

Thanks to Coursera!

Invaluable knowledge and approach. I wish I had taken the course earlier in my career in education and administration in public schools.

Very useful overview of the data analytics for marketing and how they can be applied. Showed how better data can lead to better science.

Well structured course. Very well explained. The course gives very good insight about how customer analytics is used in decision making.

This course has helped me understand customer analytics. Thanks to all and faculity members who created this course with passion.

Rajesh

Great course! I found it very helpful even though I don't work in marketing. Great course if you are interested in business analytics.

The presentations as well as the extra study material provided was extremely informative. I'm highly satisfied with the course content.

very interesting and I learned a lot in which I hope to use professionally. Thank you so much for the opportunity to take this course.

This is an excellent course for understanding and appreciating the field of customer analytics through a plethora of real life examples

a very good course to know and have a better understanding about customer analytics with clear and simple language with impact examples

This course was best as they have given a real life examples to understand the concept. And many company names are got to know. Thanks.

I enjoyed the course. it really helped me in understanding how to extract customer information and design customer specific sales data.

Great Lecturers with real life experience in the matter. Their input is valuable and background in the subject undoubted. Recommended!

This is such a mind-blowing course that closely aligns with my interest in the interdisciplinary of analytics and customer behaviors.

Amazing course material and teaching by the professors. Learnt a lot of new things and the course provided a lot of food for thought.

Excellente curso, temas de los que conocía menos del 1% y aquí aprendes suficnete para considerarte al día y con conocimiento medio.

This was a great introduction to customer analytics and a real eye-opener as to just how powerful these techniques are proving to be.

Nice built up for offline advertising professionals to jump straight to customer analytics giving a well taught digital introduction.

I love this course. This course provided an overview of the field of analytics and I learned how to make informed business decisions.

Very eye-opening and applicable to where the industry is going! All of the lessons were informative and can be reapplied right away.