A useful course that introduces us to the world of customer analytics

More discussion on predictive models would add value to the learning.

Very complete introduction to Costumer Analytics with clear examples.

Good course to learn about how various firms analyze their customers.

Very good content and forward overlook of future marketing evolution

Predictive modelling seemed a bit confusing.rest the course was good

The third week's quiz did not match up well to the lecture material.

I would like to see more participating on the forum from professors.

Great course to understand the basics concepts of customer analytics

The examples of application of marketing analytics was mind-blowing!

Good course. would prefer some side notes in addition to the slides

Peter is an amazing teacher not so much for the professor in WEEK 4

I enjoyed the course. I wish there were more hands on practicing.

the mentors are all good but they are too fast with their lessons.

Enfocado completamente en teoría, hace falta ejercicios/ practica

The course was very helpful and the lectures covered all my doubts

I would like to learn more of the math behind the analytics.

Best,

The application and case studies segment was the most interesting.

As intro very good, however I have not seen any practical examples

this course provides the very basic, and end-user needs to know.

Setback is the inability to review test content and self correct

Very informative and perfectly design to learn at our own pace.

maybe a few more cases with modelling could have been provided.

Very interesting.. makes you think and read/study the material.

great content with some of the latest & leading case examples!