Learner Reviews & Feedback for Introduction to Marketing by University of Pennsylvania
About the Course
Top reviews
R
Aug 11, 2021
I liked this course. It included both basic and advanced marketing concepts. Week 3 was kind of boring, and often impractical to real life, however. Still, there was some useful info in week 3.
MA
Mar 21, 2016
This course was excellent - the professors were incredible as well as the subject material. I felt I learned a comparable amount from this short MOOC vs what I learned in some of my MBA courses!Mike
2501 - 2525 of 2,544 Reviews for Introduction to Marketing
By Lai W K L
•Jun 8, 2020
The course was interesting but it could perhaps feature an applied section, or have some practice scenarios.
By Yuwei Y
•Dec 30, 2017
I feel this course is too few to illustrate the basic marketing principles. It just introduces some trends.
By A C
•Apr 11, 2016
This course is good for starters. Just wish it had more mentions of live examples to go with the theory
By Radiya A A
•Jul 19, 2020
I wish there was a marketing plan for a startup business that I can use it and apply my learning
By Mahamudul H
•Jul 3, 2020
The theories are monotonous. It can be made fun using interactive examples and small exercises.
By Taylor P
•Jul 13, 2021
Not what I was looking for. Too much of a big picture overview. Looking for more specifics.
By Mayank B
•Apr 15, 2017
The course was somewhat disjointed and it would be good to have some notes.
By Trúc N
•Mar 18, 2020
It's great to extend your field with extra theories and references ;)
By Roxanne O
•Oct 1, 2025
This Module is long, would have been great to do a quiz in-between
By shiva j
•Oct 31, 2018
Good material, but not satisfied with the quality of teaching.
By Oswell D
•Oct 16, 2018
Some good points covered. Some presenters better than others.
By Ashish K C
•Dec 9, 2019
I was expecting coverage of more fundamentals in the course.
By SUMIN C
•Sep 4, 2018
I liked but I hope that it covers more cases before theory
By Akintoye A
•Apr 3, 2017
I feel the course could have been more engaging. Thanks
By faraz a
•Jul 16, 2018
The course felt a little outdated for the year 2018
By Adriana G
•Jun 12, 2018
Videos incompletos, por ende, material incompleto
By Kamala k
•Apr 24, 2019
It useful to basic concept of marketing
By Tony F
•Dec 15, 2017
too much terminology not much content
By María J M
•Feb 2, 2019
Week 3 needs to be more dynamic
By CIMV
•Aug 28, 2019
feels a little bit outdated.
By Tan K Y
•Jan 19, 2020
could be made even simpler!
By Barry n
•Mar 19, 2020
need feedback on quiz
By WU S
•Feb 7, 2020
Need slides to review
By Jacky C
•Mar 19, 2020
It is average.
By 张旭
•Aug 11, 2016
no slides