Facebook Marketing: 2025 Strategy Guide
January 15, 2025
Article
Instructor: Julia Arteno
631,043 already enrolled
Included with
(1,253 reviews)
Recommended experience
Beginner level
A basic knowledge of social media platforms (especially YouTube is preferred, but not required.
(1,253 reviews)
Recommended experience
Beginner level
A basic knowledge of social media platforms (especially YouTube is preferred, but not required.
How to create a YouTube channel
How to use YouTube to promote your small business
Add to your LinkedIn profile
Only available on desktop
In this 1-hour long project-based course, you will learn how to use YouTube to promote your small business, how to create a YouTube channel, how to customize your channel to attract the right audience, how to post videos, how to collaborate with other channels to improve client reach, how to interact with clients, and how to use YouTube analytics. This course will benefit small business owners with limited to no social media marketing experience.
Note: This course works best for learners who are based in the North America region. We’re currently working on providing the same experience in other regions.
In a video that plays in a split-screen with your work area, your instructor will walk you through these steps:
Create a YouTube channel
Customize your YouTube channel
Post videos
Increase your reach
Interact with customers
Use the Analytics feature
A basic knowledge of social media platforms (especially YouTube is preferred, but not required.
We asked all learners to give feedback on our instructors based on the quality of their teaching style.
The Coursera Project Network is a select group of instructors who have demonstrated expertise in specific tools or skills through their industry experience or academic backgrounds in the topics of their projects. If you're interested in becoming a project instructor and creating Guided Projects to help millions of learners around the world, please apply today at teach.coursera.org.
Skill-based, hands-on learning
Practice new skills by completing job-related tasks.
Expert guidance
Follow along with pre-recorded videos from experts using a unique side-by-side interface.
No downloads or installation required
Access the tools and resources you need in a pre-configured cloud workspace.
Available only on desktop
This Guided Project is designed for laptops or desktop computers with a reliable Internet connection, not mobile devices.
1,253 reviews
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7.49%
3.66%
1.59%
2.95%
Showing 3 of 1253
Reviewed on Apr 29, 2024
the instructor makes it easy to learn and understand the material
Reviewed on Nov 24, 2021
In this Course, you can learn how to create Youtube account , how to interact with followers(customers) and promote your business without advertisement , in Short time
Reviewed on Dec 19, 2020
Very informative, I was able to learn so much from this course!
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Because your workspace contains a cloud desktop that is sized for a laptop or desktop computer, Guided Projects are not available on your mobile device.
Guided Project instructors are subject matter experts who have experience in the skill, tool or domain of their project and are passionate about sharing their knowledge to impact millions of learners around the world.
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Yes, everything you need to complete your Guided Project will be available in a cloud desktop that is available in your browser.
You'll learn by doing through completing tasks in a split-screen environment directly in your browser. On the left side of the screen, you'll complete the task in your workspace. On the right side of the screen, you'll watch an instructor walk you through the project, step-by-step.