Marketing Management: What Is It and Why Does It Matter?
January 22, 2025
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Get job-ready in just 3 months… from scratch. Build the in-demand project management skills and hands-on experience employers are looking for. Zero prior experience required.
Instructors: John Rofrano
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The job-ready skills you need to get your first project management role in just 3 months, supported by practical experience employers look for.
Essential project management concepts, tools, and techniques to track progress, manage client relationships, and adjust throughout the lifecycle.
How to use Agile concepts for adaptive planning, iterative development, and continuous improvement to achieve early delivery and customer value.
The knowledge and skills you need to pass the CAPM exam with flying colors, including a practice test that simulates the real exam experience.
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Want to kick-start your career as a project manager without any previous experience? No problem! This Professional Certificate gives you the job-ready skills and hands-on experience you need to catch the eye of an employer and launch your career in just 3 months.
What do project managers do? Project Managers plan and manage projects to successful completion. This includes guiding cross-functional team members, managing risks, and creating strong communication channels amongst stakeholders.
During this program, you’ll build the job-ready skills experienced project managers use daily and master the processes and tools needed to set a project up for success. You’ll gain a comprehensive understanding of project management concepts. Plus, you’ll learn project management methodologies, including Agile.
Additionally, you’ll develop a portfolio of projects that demonstrate your proficiency to employers, such as developing project timelines, roles and responsibility matrices, stakeholder management tools, and communications plans. Great for interviews!
Plus, you’ll prepare for the Certified Associate in Project Management (CAPM) exam from the PMI, unlock exclusive access to career support resources, and earn a professional certificate from IBM that confirms to employers you’ve got the skills they’re looking for.
If you want to have a resume packed with the job-ready project management skills employers need in just 3 months… enroll today!
Applied Learning Project
During this program, you’ll gain valuable practical experience through hands-on labs and projects. By the end, you’ll then have a demonstrable grasp of the popular tools and methodologies used in project management that you need to launch your career.
Hands-on Projects Include:
Develop a project charter, RACI, stakeholder matrix and analysis, and project budget.
Perform an end-to-end risk analysis including SWOT analysis, risk register, and risk matrix.
Project management communications, stakeholder management, and leadership.
Create an Agile Plan with ZenHub.
Capstone Project
This capstone project gives you hands-on experience managing a project from start to finish. You’ll create key deliverables with both predictive and adaptive methodologies, including work breakdown structures, backlogs, risk registers, and status reports.
The Certified Associate in Project Management (CAPM) Practice Exam
This practice test will help you prepare for the CAPM exam.
Explain project management, its benefits, and the role it plays in projects
Describe who project managers work with, different project management methodologies, and recent trends in project management
Summarize the typical responsibilities of a project manager and the skill sets needed to fulfill those responsibilities
Compare and contrast different industries, paths, and possible career progressions available to project management professionals
Compare and contrast predictive and adaptive project management models
Investigate how to lead effective meetings and how motivating your team can lead to project success
Create planning documents and others that help you scope a project, plan project schedules, and create accurate budgets
Apply processes and tools that drive project initiation
Describe different project lifecycles including waterfall and adaptive lifecycles.
Demonstrate information sharing techniques to improve communication effectiveness with team members and external stakeholders.
Perform an end-to-end risk analysis including SWOT analysis, risk register, and risk matrix.
Create executable risk response strategies to avoid or mitigate threats and exploit or enhance opportunities.
Discuss ways to foster a healthy environment for team members and explain the effects of empowering team members.
Demonstrate better project communications by applying different communication skills and mediums.
Apply leadership skills to get positive project outcomes, build trusting teams, and establish strong stakeholder relationships.
Demonstrate increased stakeholder engagement by applying the knowledge and skills to acquire resources and keep stakeholders involved in the project.
Adopt the 5 practices of Agile, a subset of DevOps: small batches, minimum viable product, pair programming, behavior- and test-driven development.
Write good user stories, estimate and assign story points and track stories using a kanban board. Incorporate Scrum artifacts, events, and benefits.
Create and refine a product backlog using the sprint planning process. Produce potentially shippable product increments with every iteration.
Create burndown charts to forecast the ability to meet a sprint goal. Use metrics to enhance performance, productivity, and client satisfaction.
Demonstrate end-to-end project knowledge of Project Manager capabilities
Manage scope, resources, and kick off a project as a project manager
Plan a project using adaptive methodologies such as Scrum and Sprints
Create predictive method artefacts such as a work breakdown structure, network diagram, quality and communications plans, and a risk register
Prepare for the CAPM certification by taking a simulated exam consisting of 150 questions
Learn effective strategies and techniques to optimize your exam results, such as time management, question prioritization, and leveraging strengths
Understand the CAPM exam format, duration, topics, and objectives, enabling you to focus on the topics that matter most
Receive guidance on locating course resources to refresh your learning on specific exam topics
Explain the role of a project manager, career opportunities, the roles, titles, responsibilities and the required skills and competencies
Create a resume, portfolio, and cover letter based on the job requirements and apply tips and best practices to prepare for a job interview
Describe various interview question types, including industry, skills and experience, and behavioral, and how to respond to them effectively
Discuss post-interview actions required to position yourself for success and apply tips to help during salary negotiation
Add this credential to your LinkedIn profile, resume, or CV. Share it on social media and in your performance review.
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Anyone interested in launching a career in project management. No experience is necessary.
No prior experience is necessary to get started.
Project management is the practice of initiating, planning, executing, controlling, and closing the work of a team to achieve specific goals and meet specific success criteria within a specified time frame. It involves applying knowledge, skills, tools, and techniques to project activities in order to meet project requirements.
A project manager is responsible for leading a project from its inception to completion. Project managers are responsible for planning, executing, controlling, and closing projects. They work with stakeholders, team members, clients, and vendors to ensure that the project meets its objectives.
Some of the typical responsibilities of a project manager are to define project goals, develop a project plan, manage resources and risks, monitor progress, communicate with stakeholders, and ensure quality.
The Project Manager Professional Certificate provides comprehensive instruction on being a project manager in today’s world. If you are interested in becoming a project manager in any industry, this program can provide a solid foundation.
The IT Project Manager Professional Certificate includes the same project management courses as the Project Manager Professional Certificate. However, it also includes several courses pertaining to the IT industry with a stronger emphasis on technology projects.
Upon completion of this program, you will receive an email from Coursera with directions on how to claim your IBM Badge through Acclaim. Learn more about IBM Badges
The Professional Certificate requires completion of 7 courses. Each course typically contains 3-6 modules with an average effort of 2 to 4 hours per module. If learning part-time (e.g. 1 module per week), it would take 5 to 11 months to complete the entire certificate. If learning full-time (e.g. 1 module per day) the certificate can be completed in 2 to 3 months.
Yes, it is highly recommended to take the courses in the order they are listed, as they progressively build on concepts taught in previous courses.
You’ll become job ready for a career as a project manager. You’ll develop the necessary practical skills using hands-on labs in key project management activities such as building timelines, establishing responsibilities for team members, and communicating with stakeholders.
If you have already completed some of the courses in this Professional Certificate, either individually or as part of another Specialization, they will be marked as "Complete". You do not have to take those courses again, and will be able to finish the Professional Certificate more quickly. You will only need to complete the courses that you have not yet completed.
This program is FIBAA recommended —when you complete, you can earn up to 4 ECTS credits.
This course is completely online, so there’s no need to show up to a classroom in person. You can access your lectures, readings and assignments anytime and anywhere via the web or your mobile device.
If you subscribed, you get a 7-day free trial during which you can cancel at no penalty. After that, we don’t give refunds, but you can cancel your subscription at any time. See our full refund policy.
Yes! To get started, click the course card that interests you and enroll. You can enroll and complete the course to earn a shareable certificate, or you can audit it to view the course materials for free. When you subscribe to a course that is part of a Certificate, you’re automatically subscribed to the full Certificate. Visit your learner dashboard to track your progress.
¹ Median salary and job opening data are sourced from Lightcast™ Job Postings Report. Data for job roles relevant to featured programs (2/1/2024 - 2/1/2025)
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