Sponsored by AMAZON WEB SERVICES (AWS). Learn real-world product management lessons from Amazon, Tesla, Uber, WeWork, Zoom, the United States Armed Forces, Facebook, Google, Alphabet, Poshmark, Slack, Twitter, Headspace, Walmart Labs, Humana, Schwab, Allianz, Amex, Grohe, Amazon, Costco, Progressive, Activision, Yelp, H&M, Basecamp, Microsoft, and more!
The Business of Product Management II
The Business of Product Management II
This course is part of Real-World Product Management Specialization
Instructor: Nancy Wang
Sponsored by Abu Dhabi National Oil Company
8,413 already enrolled
Gain insight into a topic and learn the fundamentals.
4.7
(224 reviews)
Beginner level
No prior experience required
13 hours to complete
3 weeks at 4 hours a week
Flexible schedule
Learn at your own pace
What you'll learn
Invent and Simplify. PMs require innovation. Explain how startups unseat powerful incumbents and how those incumbents stay relevant.
Learn and Be Curious. Learn about KPIs, Google-style OKRs, and Facebook-style North Stars. Master the statistical underpinnings of A/B/n testing.
Deliver Results. Increase customer retention, loyalty, and advocacy; monetize across the customer journey; show success with financial statements.
Skills you'll gain
- Agile Product Development
- Corporate Finance
- Business Strategy
- Product Strategy
- Product Management
- Agile Methodology
- Loyalty Programs
- Customer Retention
- Agile Software Development
- Financial Analysis
- Scrum (Software Development)
- Key Performance Indicators (KPIs)
- Product Development
- Finance
- Business Strategies
- Performance Measurement
- Performance Metric
- Agile Project Management
- Financial Statement Analysis
- Product Roadmaps
Details to know
Shareable certificate
Add to your LinkedIn profile
Assessments
9 assignments
Taught in English
See how employees at top companies are mastering in-demand skills
Build your subject-matter expertise
This course is part of the Real-World Product Management Specialization
When you enroll in this course, you'll also be enrolled in this Specialization.
- Learn new concepts from industry experts
- Gain a foundational understanding of a subject or tool
- Develop job-relevant skills with hands-on projects
- Earn a shareable career certificate
Earn a career certificate
Add this credential to your LinkedIn profile, resume, or CV
Share it on social media and in your performance review
There are 3 modules in this course
Leaders expect and require innovation and invention from their teams and always find ways to simplify. They are externally aware, look for new ideas from everywhere, and are not limited by “not invented here." As AWS, AWIT, or you do new things, we accept that we may be misunderstood for long periods of time. Yet leaders like us know that sustained efforts will deliver results in the fullness of time.
What's included
15 videos3 assignments1 peer review2 discussion prompts
Leaders are never done learning and always seek to improve themselves. They are curious about new possibilities and act to explore them. They employ indicators and metrics to orient and measure the impact of their discoveries and explorations. Finally, AWS, AWIP, and you are always willing to change or improve their indicators and metrics to maximize benefit and growth.
What's included
16 videos2 readings3 assignments2 peer reviews
Leaders focus on the key inputs for their business and deliver them with the right quality and in a timely fashion. Despite setbacks, they rise to the occasion and never settle. Never settle on your work for this course and throughout your career. Raise the bar for yourself and those around you.
What's included
14 videos1 reading3 assignments2 peer reviews2 discussion prompts
Instructor
Instructor ratings
4.7 (118 ratings)Offered by
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4.7
224 reviews
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Showing 3 of 224
TM
4
Reviewed on Aug 22, 2021
It is a good course for those that want to get a generic overview on market and financial analysis of a given product.
AR
5
Reviewed on Oct 23, 2022
Excellent course! Love how Nancy teaches actual scenarios and allows you to get a glimpse of being a product management. She is so engaging :) Really happy to have discovered this certification.
AM
5
Reviewed on Aug 7, 2023
Another Excellent course in the series , it gives practical guide using "See One, Do One, Teach One" exercises this approach was very helpful.
Recommended if you're interested in Computer Science
Fundação Instituto de Administração
Salesforce
Salesforce
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