Fundação Instituto de Administração

Inteligência Artificial Aplicada ao CRM Specialization

Fundação Instituto de Administração

Inteligência Artificial Aplicada ao CRM Specialization

Estratégia centrada no consumidor e tecnologia.

Entenda como uma eficiente gestão de dados pode tornar a experiência do seu cliente única, aumentando o engajamento com sua marca e gerando receita para a empresa.

Anderson França
Beatriz Pimenta

Instructors: Anderson França

Access provided by Abu Dhabi National Oil Company

Get in-depth knowledge of a subject

from 105 reviews of courses in this program

Beginner level

Recommended experience

2 months to complete
at 10 hours a week
Flexible schedule
Learn at your own pace
Get in-depth knowledge of a subject

from 105 reviews of courses in this program

Beginner level

Recommended experience

2 months to complete
at 10 hours a week
Flexible schedule
Learn at your own pace

What you'll learn

Details to know

Shareable certificate

Add to your LinkedIn profile

Taught in Portuguese (Brazil)

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  • Learn in-demand skills from university and industry experts
  • Master a subject or tool with hands-on projects
  • Develop a deep understanding of key concepts
  • Earn a career certificate from Fundação Instituto de Administração

Specialization - 4 course series

CRM, Dados e o Futuro Centrado no Cliente

CRM, Dados e o Futuro Centrado no Cliente

Course 1, 26 hours

What you'll learn

Skills you'll gain

Category: Customer Relationship Management
Category: Data-Driven Decision-Making
Category: Data-Driven Marketing
Category: Customer Relationship Building
Category: Customer Analysis
Category: Consumer Behaviour
Category: Sales Management
Category: Artificial Intelligence
Category: AI Personalization
Category: Customer experience strategy (CX)
Category: Customer experience improvement
Category: Business Metrics
Category: Analytics
Category: Customer Data Management
Category: Big Data
Category: Sales Pipelines
Category: Customer Insights
Category: Target Audience
Category: Business Analytics
Category: Customer Engagement
Introdução à Ciência e Engenharia de Dados

Introdução à Ciência e Engenharia de Dados

Course 2, 31 hours

What you'll learn

Skills you'll gain

Category: Big Data
Category: Data Mining
Category: Data-Driven Decision-Making
Category: Data Science
Category: Machine Learning Methods
Category: Data Collection
Category: Data Strategy
Category: Analytics
Category: Decision Making
Category: Predictive Analytics
Category: Data Processing
Category: Data Engineering
Category: Strategic Decision-Making
Ferramentas para Ciência de Dados: Introdução ao R

Ferramentas para Ciência de Dados: Introdução ao R

Course 3, 0 minutes

What you'll learn

Skills you'll gain

Category: Data Science
Category: Data Analysis
Category: Statistical Analysis
Category: Software Installation
Category: Data Visualization
Category: Data Structures
Category: R (Software)
Category: Data Manipulation
Category: Statistical Programming
Category: Integrated Development Environments
Category: R Programming
Category: Data Analysis Software
Category: Data Import/Export
Category: Plot (Graphics)
Category: Graphing
Category: Data Visualization Software
Fundamentos de IA Aplicados ao CRM

Fundamentos de IA Aplicados ao CRM

Course 4, 26 hours

What you'll learn

Skills you'll gain

Category: Machine Learning
Category: Customer Relationship Management
Category: Predictive Analytics
Category: Data-Driven Decision-Making
Category: Artificial Intelligence
Category: Deep Learning
Category: Artificial Neural Networks
Category: Predictive Modeling
Category: Advanced Analytics
Category: Machine Learning Methods
Category: Machine Learning Algorithms
Category: Customer Data Management
Category: Applied Machine Learning
Category: Data Literacy
Category: Customer Relationship Management (CRM) Software
Category: AI literacy

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Instructors

Anderson França
Fundação Instituto de Administração
10 Courses7,338 learners

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