Sales Training: Building Your Sales Career

Sales Training: Building Your Sales Career

This course is part of Sales Training for High Performing Teams Specialization

Instructor: Kyle Jepson

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Assessments

5 assignments

Taught in English

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This course is part of the Sales Training for High Performing Teams Specialization

When you enroll in this course, you'll also be enrolled in this Specialization.

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There are 2 modules in this course

Whether you're thinking about a career in sales, just getting started at your new sales job, or managing entry level sales people, this course will provide you a valuable perspective on your sales career. You'll start out the course with an overview of what it takes to be successful in sales. It might surprise you. You'll learn why most people have it all wrong about sales!

The following five lessons will cover the inbound sales methodology, a framework used by thousands of sales professionals to get started in sales. You'll learn the difference between active and passive buyers, and how to build relationships and earn their attention. You'll learn why understanding the buyer's context is imperative providing them solutions. In this course, you'll gain the fundamental knowledge required to be successful in sales. By investing your time in sales training, you're already ahead of the curve.

In this module, you'll learn how to start your career in sales and learn the fundamentals of inside sales. If you're already in sales or managing a sales team, use this training with your team to help make sure everyone is on the same page.

What's included

11 videos2 readings2 assignments1 peer review2 discussion prompts

11 videosTotal 71 minutes

Why Should You Consider a Career in Sales3 minutesPreview module
The Secret to Succeeding in Sales9 minutes
Choosing a Sales Job9 minutes
When You Land Your First Sales Job1 minute
Why Inbound Sales?7 minutes
Adopting an Inbound Sales Strategy9 minutes
Why is the Identify Phase Important in Inbound Sales?3 minutes
Defining a "Good Fit" Prospect8 minutes
Listening for Active Buyers7 minutes
Using Social Selling to Identify Active Buyers6 minutes
Enriching Leads With Buyer Context2 minutes

2 readingsTotal 80 minutes

Welcome!20 minutes
Additional Tips to Get a Job in Sales (Optional)60 minutes

2 assignmentsTotal 40 minutes

Inbound Sales Fundamentals20 minutes
Prioritizing Active Buyers Over Passive Buyers20 minutes

1 peer reviewTotal 120 minutes

Your Sales Career Next Steps120 minutes

2 discussion promptsTotal 60 minutes

Positive and negative sales experiences30 minutes
Who is your 'good fit' prospect?30 minutes

In this module, you'll learn how to take a personalized, contextual, well-researched approach to every conversation. If you're already in sales or managing a sales team, use this training with your team to help make sure everyone is on the same page.

What's included

14 videos3 assignments3 discussion prompts

14 videosTotal 88 minutes

Why Do You Need to Personalize Your Outreach?2 minutesPreview module
Connecting With Inbound Leads7 minutes
Connecting With Leads Based On Trigger Events and Common Connections5 minutes
Moving to the Explore Phase15 minutes
Why Do You Need a Qualification Framework?3 minutes
Starting an Exploratory Call5 minutes
Exploring a Prospect's Goals and Challenges5 minutes
Motivating a Prospect to Take Action5 minutes
Ending an Exploratory Call9 minutes
Why Should You Personalize Your Sales Presentations?3 minutes
Creating a Personalized Sales Presentation3 minutes
Recapping What You've Learned from Previous Sales Conversations7 minutes
Suggesting Ways to Achieve the Buyer's Goals4 minutes
Helping the Buyer Make the Decision7 minutes

3 assignmentsTotal 60 minutes

Earning the Attention of Today's Empowered Buyer20 minutes
Understanding the Buyer's Context20 minutes
Delivering Personalized Sales Presentations20 minutes

3 discussion promptsTotal 90 minutes

Why personalize your outreach?30 minutes
Why have a lead qualification framework?30 minutes
Why personalize presentations?30 minutes

Instructor

Instructor ratings

4.7 (177 ratings)

Kyle Jepson

HubSpot Academy

8 Courses60,908 learners

Offered by

HubSpot Academy

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Reviewed on May 17, 2020

Nice content with vast information about inbound leads and how to tackle the sales and proceed to sign off with a deal. much helpful :D.

Reviewed on Aug 1, 2024

It really open my mind to a different way to be a sales person. Not being so old fashion in my ways. But to realize that there is another way, the Inbound way.

Reviewed on Oct 21, 2020

The organized well and packs a punch each video, especially for a newbie like me. Will recommend this course to everyone planning out a career in sales or those just curious like me :)

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