Este Programa entrega elementos básicos para la creación de una estrategia de marketing al nivel de los negocios o de las unidades de negocios. El objetivo global del programa es desarrollar las habilidades de pensar estratégicamente los problemas de marketing y sus posibles soluciones.
Marketing Gerencial
Gain insight into a topic and learn the fundamentals.
4.8
(2,195 reviews)
Intermediate level
Some related experience required
Flexible schedule
Approx. 4 hours
Learn at your own pace
98%
Most learners liked this course
Skills you'll gain
Details to know
Shareable certificate
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Assessments
6 assignments
Taught in Spanish
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There are 3 modules in this course
What's included
2 videos2 readings2 assignments
What's included
2 videos2 readings2 assignments
What's included
2 videos2 readings2 assignments
Instructor
Instructor ratings
4.7 (347 ratings)
Offered by
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Learner reviews
4.8
2,195 reviews
- 5 stars
81.52%
- 4 stars
14.46%
- 3 stars
2.86%
- 2 stars
0.59%
- 1 star
0.54%
Showing 3 of 2195
JV
5
Reviewed on Feb 15, 2018
Muy bien diseñado, plantea las cosas de forma simple, los archivos no aburren para nada a pesar de ser extensos, tienen muchos ejemplos y datos relevantes para aterrizar el aprendizaje, 5/5.
MS
5
Reviewed on Oct 17, 2018
Solo agregaría algunos ejemplos más actualizados, como el impacto que han tenido el desarrollo de las Redes Sociales en el proceso de marketing y comunicación de las empresas a nivel mundial.
MO
5
Reviewed on Nov 22, 2020
Es un curso excelente para entender el marketing y sus diferentes componentes. Las lecturas ayudan a comprender más a profundidad y conocer estrategias a aplicar en lo explicado a los vídeos
Recommended if you're interested in Business
Fundação Instituto de Administração
Pontificia Universidad Católica del Perú
University of Virginia
Illinois Tech
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