The Role of Media is designed to provide learners with a comprehensive understanding of the news, journalism and how to effectively deal with the press.
The Role of the Media
This course is part of Communicating with Presence Specialization
Instructors: Greg Burke
Sponsored by Mojatu Foundation
Recommended experience
Details to know
Add to your LinkedIn profile
5 assignments
See how employees at top companies are mastering in-demand skills
Build your subject-matter expertise
- Learn new concepts from industry experts
- Gain a foundational understanding of a subject or tool
- Develop job-relevant skills with hands-on projects
- Earn a shareable career certificate
Earn a career certificate
Add this credential to your LinkedIn profile, resume, or CV
Share it on social media and in your performance review
There are 3 modules in this course
Upon completion of this module, learners will be able to interpret different scenarios and determine the most appropriate communication strategy and approach for a specific situation.
What's included
7 videos1 reading2 assignments
Upon completion of this module, learners will have acquired the necessary skills for recognising the different aspects of media including its definitions and role in society and how to use the tips and techniques to make a story newsworthy
What's included
6 videos1 assignment
Upon completion of this module, participants will have acquired the necessary skills for public speaking as well as how to maintain attention and control in a press conference or media interview.
What's included
7 videos2 assignments
Offered by
Why people choose Coursera for their career
Recommended if you're interested in Social Sciences
University of Illinois Urbana-Champaign
Yale University
Yale University
Yale University
Open new doors with Coursera Plus
Unlimited access to 10,000+ world-class courses, hands-on projects, and job-ready certificate programs - all included in your subscription
Advance your career with an online degree
Earn a degree from world-class universities - 100% online
Join over 3,400 global companies that choose Coursera for Business
Upskill your employees to excel in the digital economy