This course was designed to introduce the key components of digital transformation so you can understand the drivers and economics of innovation and technological change to create competitive advantage in your own industry. You'll learn the business value of data and how the exponential growth in core technologies such as artificial intelligence and autonomy are impacting the nature of competition. You will also develop an understanding of the “digital transformation stack” - infrastructure, technology, business functions, and strategy -- and use the framework to map an approach to transforming your business. This course is idea for anyone whose industry is undergoing a digital transformation and for those who want a deeper understanding of digital transformation so they have the foundational knowledge to help lead digital transformation.
Introduction to Digital Transformation Part 1
This course is part of IBM & Darden Digital Strategy Specialization
Instructors: Rajkumar Venkatesan
Sponsored by EdgePoint Software
34,551 already enrolled
(358 reviews)
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What you'll learn
Understand the “digital transformation stack” - infrastructure, technology, business functions, and strategy
Skills you'll gain
- Market Dynamics
- Organizational Change
- Creativity
- Problem Solving
- Organizational Development
- Innovation
- Creative Problem-Solving
- Change Management
- Strategic Leadership
- Competitive Analysis
- Market Intelligence
- Marketing
- Organizational Leadership
- Competitive Intelligence
- Business Transformation
- Technology Strategies
- Market Analysis
- Strategic Marketing
- Digital Transformation
- Creative Thinking
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There are 4 modules in this course
The exponential rate at which technology is evolving creates an imperative for organizations to deconstruct their value chain to gain a competitive advantage. In this class, we'll discuss three fundamental laws about how digital information can be processed, communicated, and stored. Then we'll look at how the exponential rate of technological change is driving changes in the industry. You'll also hear from the executive leadership of Pitney Bowes about the ongoing adaptation and transformation of their business.
What's included
10 videos1 assignment
Disruption is not new, and we can learn from the past how to thrive given the constant disruptions that are the hallmark of the digital age. In this class, we will explore the foundations of digital transformation and the nature of the competitive life cycle. We will look at the underlying economics of innovation and technological change. Finally we will explore incumbency and the economics of innovation through the lens of digital transformation.
What's included
10 videos1 assignment
What's included
8 videos1 assignment
What's included
1 reading
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Reviewed on Oct 29, 2024
very informative course. i have learned really good cases and got the idea of implementing this knowledge into my own business in the future
Reviewed on May 17, 2022
A very informative course with a lot of resources and case studies.
Reviewed on Jul 25, 2022
This is the best DT course that I have ever encountered. This infomration is so well structured that I am now so confident that I can start to plan digital transformation for my organisation.
Recommended if you're interested in Business
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