Este Programa entrega elementos básicos para la creación de una estrategia de marketing al nivel de los negocios o de las unidades de negocios. El objetivo global del programa es desarrollar las habilidades de pensar estratégicamente los problemas de marketing y sus posibles soluciones.
Marketing Gerencial
Gain insight into a topic and learn the fundamentals.
4.8
(2,192 reviews)
Intermediate level
Some related experience required
Flexible schedule
Approx. 4 hours
Learn at your own pace
98%
Most learners liked this course
Skills you'll gain
Details to know
Shareable certificate
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Assessments
6 assignments
Taught in Spanish
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There are 3 modules in this course
What's included
2 videos2 readings2 assignments
What's included
2 videos2 readings2 assignments
What's included
2 videos2 readings2 assignments
Instructor
Instructor ratings
4.7 (346 ratings)
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Learner reviews
4.8
2,192 reviews
- 5 stars
81.55%
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14.43%
- 3 stars
2.86%
- 2 stars
0.59%
- 1 star
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Showing 3 of 2192
IM
5
Reviewed on Sep 13, 2021
Excelente curso, lo considero un buen resumen de cursos impartidos en la PUC pertenecientes a la malla obligatoria de Ing. Comercial. (Símil académico: Horizontes y desafíos en la gestión de empresas)
JV
5
Reviewed on Feb 15, 2018
Muy bien diseñado, plantea las cosas de forma simple, los archivos no aburren para nada a pesar de ser extensos, tienen muchos ejemplos y datos relevantes para aterrizar el aprendizaje, 5/5.
CA
5
Reviewed on Sep 12, 2020
Es un curso bastante completo, de mucha lectura pero enriquecedor, lo recomiendo totalmente y no parece un curso, sino más bien un diplomado, gracias por todo el material de estudio.
Recommended if you're interested in Business
Universidad de Palermo
University of Illinois Urbana-Champaign
IE Business School
IE Business School
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