This course focuses on integrating sustainability into core business strategies, measuring and reporting sustainability performance, and developing human capital for sustainability. Learners will explore sustainable branding, policy advocacy, community partnerships, and compliance reporting. The course also covers innovation in sustainability, ethical perspectives, and continuous improvement processes. By the end, learners will be equipped with the knowledge to implement and lead effective sustainability initiatives within their organizations.
Advanced Strategies for Sustainable Business
This course is part of Sustainability for Business Specialization
Instructor: Joel Hartter
Sponsored by Coursera Learning Team
Recommended experience
What you'll learn
Analyze strategies for embedding sustainability into core business operations, including long-term strategic planning and preventing greenwashing.
Evaluate policy advocacy techniques and community partnerships to enhance sustainability initiatives.
Identify key metrics and indicators used in sustainability performance and reporting.
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4 assignments
December 2024
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There are 3 modules in this course
This module provides advanced strategies for embedding sustainability across business functions and expanding its impact through strategic initiatives. Learners will explore how to make a compelling case for sustainability, align sustainability goals with business strategy, and build meaningful partnerships. By focusing on internal integration and external collaborations, this module equips learners with the skills to amplify sustainability efforts and foster long-term positive impact for their organizations and communities.
What's included
4 videos1 assignment
This module equips learners with the tools to set, measure, and communicate sustainability goals effectively. By exploring the fundamentals of goal-setting, target development, and key performance indicators (KPIs), learners will gain skills to assess sustainability efforts accurately. Additionally, this module emphasizes transparent reporting and strategic communication to build trust and position organizations as leaders in sustainability.
What's included
6 videos1 assignment
This module explores the critical role of human capital in driving and sustaining meaningful change within organizations. Through lessons on leadership, employee engagement, human rights, and systems thinking, learners will understand how to navigate common challenges and maximize the impact of sustainability initiatives. By examining strategic approaches like stakeholder advocacy and systems thinking, this module equips learners with the skills to build resilient, value-driven organizations that prioritize sustainability at all levels.
What's included
7 videos1 reading2 assignments
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