IBM
Generative AI: Supercharge Your Product Management Career
IBM

Generative AI: Supercharge Your Product Management Career

This course is part of multiple programs.

Skill-Up EdTech Team
Daniel C. Yeomans

Instructors: Skill-Up EdTech Team

Sponsored by Coursera Learning Team

3,251 already enrolled

Gain insight into a topic and learn the fundamentals.
4.6

(61 reviews)

Intermediate level

Recommended experience

10 hours to complete
3 weeks at 3 hours a week
Flexible schedule
Learn at your own pace
Gain insight into a topic and learn the fundamentals.
4.6

(61 reviews)

Intermediate level

Recommended experience

10 hours to complete
3 weeks at 3 hours a week
Flexible schedule
Learn at your own pace

What you'll learn

  • Explain the fundamental concepts and benefits of using Generative AI in product management

  • Demonstrate proficiency in using different generative AI tools, such as ChatGPT, Gemini, Copilot, and DALL-E, for product management

  • Analyze the ethical considerations when using generative AI to conceive, plan, and launch products

  • Apply generative AI techniques to improve performance across the product lifecycle

Details to know

Shareable certificate

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Assessments

7 assignments

Taught in English

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  • Develop job-relevant skills with hands-on projects
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There are 3 modules in this course

In this module, you’ll learn how generative AI is enhancing the product management and product lifecycle and helping organizations get a competitive advantage. You’ll get familiar with the different tasks a product manager must perform when leveraging generative AI for product management. Further, you’ll get familiar with the process of integrating generative AI into the organization and the associated challenges and tips to be successful. In addition, you’ll explore a generative AI tool. You’ll leverage generative AI to streamline tasks, generate ideas, enhance communication, and improve customer experiences. You’ll also learn about the risks when using generative AI.

What's included

10 videos3 readings3 assignments2 discussion prompts12 plugins

In this module, you will learn the necessary skills to utilize generative AI tools for product management effectively. You’ll also learn about the considerations you need to consider when using generative AI in industries and assessing organizational readiness. In addition, you will explore future trends in generative AI and experience three popular AI tools used by product managers. You will also become familiar with biases and ethical dilemmas you may face when using generative AI.

What's included

9 videos2 readings3 assignments2 discussion prompts5 plugins

In this module, you will complete a guided final project where you will use different generative AI tools to perform various product management activities. In addition, you will attempt a final graded exam designed to evaluate your understanding of the different concepts and applications of generative AI in the product management lifecycle and the product lifecycle.

What's included

1 video2 readings1 assignment1 plugin

Instructors

Skill-Up EdTech Team
SkillUp EdTech
70 Courses133,172 learners

Offered by

SkillUp EdTech

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Learner reviews

4.6

61 reviews

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